-Caveat Lector- <A HREF="http://www.ctrl.org/"> </A> -Cui Bono?- From: http://www.sfgate.com/cgi-bin/article.cgi?file=/chronicle/archive/2000/0 4/01/MN72018.DTL Drug Office Rewards Magazines Financial incentives if articles oppose usage New York Times Saturday, April 1, 2000 Under a little-known financial agreement with the magazine industry, the Office of National Drug Control Policy has indirectly encouraged magazines to include anti- drug messages in their editorial content. The online magazine Salon reported yesterday that six magazines -- U.S. News & World Report, the Sporting News, Family Circle, Seventeen, Parade and USA Weekend -- have benefited from a media campaign that the office put in place over the last year, giving financial incentives to magazines for content that the office considers sympathetic to its anti-drug message. The arrangement partly mimics one that existed with the television industry. Until late January, White House drug policy officials were given advance viewings of more than 100 episodes on all the major networks. If the government signed off on a particular show that featured an anti-drug message, the networks received credit that reduced the number of expensive public service announcements they were required by law to broadcast. The office and executives of the six magazines mentioned in the Salon article said the office never read articles before publication in deciding whether to grant a credit or influenced editorial content in any way. The current advertising campaign across all forms of media began in 1997, when the head of the office, Gen. Barry McCaffrey, was authorized by Congress to spend up to $1 billion over five years in television and print advertising against drug use. For every ad bought by the office, the publication or network would run a public service announcement or advertisement. But media organizations were allowed to substitute an article or program that accentuates the anti-drug message. Bob Weiner, a spokesman for the anti-drug office, said that the arrangement did not interfere with editorial content. Weiner said that no news articles are given credit, just feature articles that emphasize that children should not use drugs. He mentioned a Seventeen magazine article that was given credit because it featured the negative consequences that a young drug user faced. Parade magazine was not given credit for a cover article on McCaffrey but did receive credit for a box that appeared with the profile that listed 10 tips for parents on how to talk to their children about drugs. The drug office does not deal with editors and does not interfere with the editorial process, Weiner said. Instead, the office's advertising staff merely gives credit for some articles that the magazines submit after they have run. Although newspapers can also seek credit, the arrangement forbids news or editorials to be considered for the pro bono match. Doesn't e-mail technically belong to the e-mail server/service, and not the sender or receiver?? And when at work, your time and efforts belong to your employer (including E-mails generated there)??? ================================================================= Kadosh, Kadosh, Kadosh, YHVH, TZEVAOT FROM THE DESK OF: <[EMAIL PROTECTED]> *Mike Spitzer* <[EMAIL PROTECTED]> ~~~~~~~~ <[EMAIL PROTECTED]> The Best Way To Destroy Enemies Is To Change Them To Friends Shalom, A Salaam Aleikum, and to all, A Good Day. ================================================================= <A HREF="http://www.ctrl.org/">www.ctrl.org</A> DECLARATION & DISCLAIMER ========== CTRL is a discussion & informational exchange list. Proselytizing propagandic screeds are not allowed. Substance—not soap-boxing! These are sordid matters and 'conspiracy theory'—with its many half-truths, misdirections and outright frauds—is used politically by different groups with major and minor effects spread throughout the spectrum of time and thought. That being said, CTRL gives no endorsement to the validity of posts, and always suggests to readers; be wary of what you read. CTRL gives no credence to Holocaust denial and nazi's need not apply. Let us please be civil and as always, Caveat Lector. ======================================================================== Archives Available at: http://home.ease.lsoft.com/archives/CTRL.html http:[EMAIL PROTECTED]/ ======================================================================== To subscribe to Conspiracy Theory Research List[CTRL] send email: SUBSCRIBE CTRL [to:] [EMAIL PROTECTED] To UNsubscribe to Conspiracy Theory Research List[CTRL] send email: SIGNOFF CTRL [to:] [EMAIL PROTECTED] Om
