-Caveat Lector-

Probably because they use the standard birth control pills, which i'd imagine are 
considerably cheaper than $5. Is that per pill or for a bottle? And also it seems to 
have required a prescription. How many women are going to go to their GP and ask for a 
morning after pill prescription? They will probably get alecture on the dangers of 
STDs etc.

On Wed, 31 Jan 2001 08:40:27 -0500 Kelly <[EMAIL PROTECTED]> wrote:
>-Caveat Lector-
>
>[I seriously thought this was from the Onion at first!  Kelly]
>
>http://www.nationalpost.com/
>January 31, 2001
>
>                    Sales to stop as morning-after pill proves a flop
>                    Minuscule demand
>
>                    Mary Vallis
>                    National Post
>
>A British pharmaceutical company is discontinuing sales of its so-called
>morning-after pill in Canada because not enough women are buying
>it.
>
>Shire Inc. has sold less than 10% of its Preven emergency
>contraceptive kits since the product first hit Canadian pharmacies in
>October, 1999, even though the company slashed its price from $22
>to $5 last year.
>
>"This is a huge disappointment for me," Joseph Rus, chief executive
>officer of Shire Canada Inc., the company's Canadian subsidiary, said
>yesterday. "I'm totally puzzled ... I'm just not sure if there's
>anything at all that I could have done differently."
>
>[Perhaps he should advocate a Just say No to Condoms campaign!]
>
>
>Preven, the first morning-after pill to become available in Canada,
>became part of the debate over when human life begins.
>
>Anti-abortion groups say the drug is the equivalent of an early
>abortion because it can prevent a fertilized egg from implanting in the
>wall of the uterus. Preven's supporters argue it works as a
>contraceptive because it prevents pregnancies but does not affect
>fertilized eggs already lodged in the uterine wall.
>
>According to IMS Health, an independent organization that tracks
>drug sales, national sales of Preven peaked in retail pharmacies in
>July, 2000, when an estimated 684 kits were sold.
>
>Mr. Rus expects the company to lose $1.5-million on unsold kits, which
>will expire in storage without reaching pharmacy shelves.
>
>The reasons for the pill's failure are a mystery, Mr. Rus said. It had
>the support of Planned Parenthood and the Society of Obstetricians
>and Gynaecologists.
>
>Mr. Rus said many factors could have contributed to the product's
>poor sales. A lack of awareness among women, the unwillingness of
>doctors to prescribe it and the vocal resistance of anti-abortion
>groups are all potential factors, he said.
>
>"This is unfortunate news," Thirza Smith, president of the Society of
>Obstetricians and Gynaecologists of Canada, said from
>Saskatchewan. "There is no reason why emergency contraception
>should not be more readily available."
>
>John Hof, president of the B.C. branch of Campaign Life Coalition, said
>he worries Shire may not be telling the whole story.
>
>"All over the world, there's a push on to make the morning-after pill
>available in schools, in Planned Parenthood clinics, in every pharmacy
>-- Britain, the United States and France are all pushing the
>morning-after pill," he said.
>
>"And now Shire can't sell it? There's got to be a reason."
>
>The Preven kit includes a pregnancy test, sets of pills to be taken 12
>hours apart and an instruction booklet. The first set of drugs can be
>taken up to 72 hours after unprotected sex.
>
>News of Preven's discontinuation reached Canadian pharmacists this
>week through a company posting in a national industry newsletter. It
>comes months after a Montreal company launched another
>morning-after pill called Plan B.
>
>Morning-after pills have been available to women in British Columbia
>without a doctor's prescription since last fall. There, pharmacists,
>using their own discretion, can give the drug to women.
>
>Some pharmacists, however, are torn over whether they should
>distribute the pills, claiming they do not want to enter the moral and
>ethical fray surrounding emergency contraception.
>
>"A lot of us do not feel it is our job to help a woman end a
>pregnancy," said Cristina Alarcon of B.C. Pharmacists for Conscience.
>
>Controversy over the product is raging worldwide.
>
>In the United States, Wal-Mart has refused to sell the kit.
>
>And this week, Britain's House of Lords rejected an attempt to ban
>over-the-counter sales of the morning-after pills.
>
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