-Caveat Lector-

from - http://money.cnn.com/2002/02/04/news/davos_mess/

Davos darkness

February 4, 2002: 11:08 a.m. ET

Amid talk of transparency, the WEF meeting was opaque for most media.
By Staff Writer Mark Gongloff

NEW YORK (CNN/Money) - Many of the discussions at this year's World Economic
Forum meeting concerned "transparency," the idea that markets need to have
information about business to function properly.

The WEF meeting, ironically, only grew more opaque as it progressed.

To be fair, the meeting this year was in New York City, its first trip away from
the sleepy village of Davos, Switzerland, in its 31-year history. New York is an
especially tough place to host a conference or convention, if only because of
the sheer numbers of people that show up.

Also to the WEF's credit, its representatives were always exceedingly friendly.
They smiled attractively and nodded sympathetically as reporters described dire
emergencies.

Then they failed utterly to be helpful in any way.

"This is the shoddiest-run conference I've ever seen!" one reporter shouted
Saturday night, directing his wrath at one of the armada of hapless liaisons at
the WEF media center.

Of course, these complaints were mostly limited to the media. VIPs such as Bill
Gates and Bono likely had a pretty easy time of it, aside from confronting mobs
of news-starved reporters when they dared set foot in the Hotel
Inter-Continental, where most media, prevented from setting foot in the
meeting's Waldorf-Astoria venue, were sequestered.

The real news at past WEF meetings happened in the hallways, where heads of
state, CEOs, celebrities and reporters bounced into each other with blissful
ease. Not so this year. The occasional newsworthy person zipped into the
Inter-Continental for press conferences or to tape spots with CNN and other
broadcasters, but otherwise it was a Mojave Desert of news.

So dry, in fact, that many reporters packed up and went home early.

"It's been very difficult to find anyone to interview," said Gail Connor of the
Associated Press, who had her credentials taken from her for a day when she
tried to get into the Waldorf for an interview. "It's been very hard work."

The WEF said it had heard complaints, but said the restrictions were necessary
because the Waldorf could not accommodate 3,000 participants and about 850
reporters.

"We elected not to include almost 500 members of the reporting press in the
Waldorf because it's a zero-sum game," said Charles McLean, the WEF's director
of communications. "They would take the place of government, business, academic
and religious leaders. They would have overwhelmed the meeting and taken away
many important voices."

A host of snafus

But the WEF worsened matters by failing to broadcast the vast bulk of the
workshops and brainstorming sessions at the meeting, where world leaders hammer
out consensus about matters of economic and political importance. In these
meetings, such trade decisions and organizations as the North American Free
Trade Agreement (NAFTA) and the World Trade Organization (WTO) were born.

The WEF agreed to let the press watch a handpicked few of these events via a
live feed from the Waldorf. Of course, the first day's broadcasts were totally
without sound, but who wants to look a gift horse in the mouth?

After a day of utter silence, barely audible sound began to creep into the
broadcasts, and, by Friday, the sound was loud and clear. By Saturday morning,
the WEF was so pleased with its newfound ability to transmit sound that it took
to occasionally punctuating the dead-air time between broadcasts with
head-splitting digital shrieks.

Unfortunately, the strain of transmitting sound apparently blew a gasket in the
WEF's machinery, so that, by Saturday afternoon, no meetings were being
transmitted at all.

"Expect delays of one and a half hours," before broadcast, read a hand-written
sign by the doorway of the press center.

A media liaison, when pressed for details about the delay, could not say when
the two most interesting broadcasts of the day would actually occur. He could
not even say if the delay would be less than an hour and a half, which meant
that reporters would have to camp out in the media center indefinitely if they
wanted to watch any meeting.

"I don't want to say [a definite time], and have you miss it," the blushing
liaison said.

After a delay of more than five hours without a broadcast, another WEF
representative helpfully pointed out that the workshops were available as
Webcasts on the WEF's site.

But there were no Webcasts available. A WEF representative working for the Web
site apologized for not having Webcasts, citing infrastructure problems. In
fact, the site was inaccessible for a day and a half, the result of unexpected
traffic caused in part by protesters generating thousands of hits to slow it
down.

McLean acknowledged there had been some "snafus," but pointed out that the WEF
is a non-profit group with a very small staff. His media relations department,
for example, had only six full-time workers.

"We have tried to do our best to make this a useful experience for the press,"
McLean said. "I think our media team, frankly, has done an incredible job. I
think they've worked miracles."

A shortage of real news

At the meeting, many media liaisons were temporary hires, and they were woefully
uninformed. When pressed late Saturday night about the possible broadcast time
of a workshop, one said, "It's playing right now in the media center." A quick
peek around the corner was enough to confirm that it was not. It never did air,
though it may someday be available on the WEF Web site for viewing by
historians.

In place of actual access to the workshops, the WEF kindly provided written
"summaries" of them. On the first day of the conference, they said the summaries
would be available "about an hour and a half" after each workshop. The lag time
was actually more like 24 hours when they materialized at all, and their
one-page length was inadequate to convey the ideas expressed in workshops that
lasted more than an hour.

When workshops were broadcast, they were, more almost always the least
newsworthy events of the day.

"They're showing us things we normally wouldn't cover. I'm getting second-hand
stories," said Jose Passos, Washington, D.C. correspondent for O Globo, a news
daily based in Rio de Janeiro, Brazil. "What can I do? I have to rely on wire
services."

Of course, two other papers from Brazil did get access to the Waldorf, so their
reporters were able to cover the workshop; the WEF should get credit for not
keeping the public completely in the dark. They also provided useful table
space, outlets, phone lines, fax machines and refreshments to the media trapped
in the Inter-Continental.

"This is better for the working press than it was in Davos," said Robert
Corrigan, media relations manager at Merrill Lynch Europe. "They didn't have a
media center there; they were just scattered in various hotels."

But it was a bit insulting for the WEF to proudly decorate that same media
center with copies of New York Times articles about discussions in some of the
workshops, including Friday's report of Colin Powell's newsworthy comments on
terrorism - made in a workshop that the majority of the world's press didn't get
to see, which will never be available on the WEF Web site and which was not
adequately summarized in the one-page release issued by the WEF.

And it's uncertain if next year's return to Davos will make life any easier for
the press. McLean said the WEF planned to examine how its system worked this
year and decide then how much access to allow reporters at the next meeting.

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