Welcome, to THE FORD REPORT.... 
We Know You're Busy....
We Know You Want The Latest....
We Know What A Hassle It Is To Try & Keep Up....
So.... We'll Do The Research & Bring You.....

"NEWS YOU CAN USE" for the worldwide community of nightclubs, 
bars/pubs, restaurants, & cybercaf�s. The Ford Report keeps 
you up to date on promotions, industry news, technology, 
DJ stuff, MP3 news, hot new sites & cyber marketing. Serving 
almost 4000 subscribers worldwide!

FORD Management Services, Inc. publishes this E letter. 
Since 1983 Providing Consulting & Marketing Services 
For The Hospitality Industry. Here's what's making news 
right now on the pages of The Hospitality Industry 
Resource Center at: http://www.FordMgtSvc.com

PROMOTIONS & MARKETING

* Last minute Halloween prep ideas, ghoulish details at: 
http://www.fordmgtsvc.com/archOct2000.htm

Would you like to raise some extra cash... $1,000, 
maybe up to $10,000? It's possible when you create a 
"Holiday Gift Certificate Program." The info here can 
make the cash register ring for you!
http://www.fordmgtsvc.com/archNov2000.htm

MANAGING YOUR ENVIRONMENT

A while back, we wrote an article, "The Term 'Bouncer' Is 
Dated, Perhaps Obsolete" where I mentioned a couple of 
market studies indicating that Security ranks at or 
near #1 with bar patrons. 

The story prompted more calls & emails than any in recent
memory, so we posted a survey this month on our Web site
asking: "What is your #1 reason for choosing a nightclub
tonight?" We asked for 1 response from 6 possible reasons: 

* DJ Music Format, * Live Music, * A safe, secure place,
* Drink Prices, * No Admission, * Atmosphere/sound/lighting 
With over 930 responses, Security ranked #1 with 29%. The
rest of the story reveals a few surprises. See it here:
http://www.fordmgtsvc.com/ManYouMe19.htm

SPECIAL REPORT -
"The Top 10 PR Tips for Small Businesses" - Thanks to
Jason Willett, Director of Communications, ImpactOnline
http://www.fordmgtsvc.com/ManYouMe.htm

Got a Business Top 10 you'd like to share? Email it to us:
[EMAIL PROTECTED] & we'll post it on the Web site.

cEverything provides realtime management solutions for 
small business owners. Find out about services that will 
help you run your business more efficiently & profitably. 
http://www.cRestaurants.com/FordReport.asp 

DJ STUFF

FLASH! All New DJ Pages, digitalDJstuff.com now with 
more Phat stuff, more dish & a bunch of HOT new links. 
Mix it up here. http://www.digitaldjstuff.com

* NEW!! The Top 100 All Time Dance Floor Hits
http://www.digitaldjstuff.com/Top100Dance50s-90s.htm

* Cher To Appear On 'Will and Grace'  
* New Beatles Compilation Set For Nov. Release
* Madonna Wins Internet Domain Dispute 
* Cher Readies November Internet Release 
* Digital Music Company Inks Net Label Deals 
* New Ricky Martin Album Due In November 
* BMG Puts Its Tunes On The Web
* Orlando DJ Showcase At The Groove Nightclub, Universal
  CityWalk, Was A Smash Hit!
http://www.fordmgtsvc.com/whatsnew-a.htm

DANCE MUSIC CHARTS from Dan Miller, Dixie Dance 
Kings in Atlanta; Wyatt Magnum, CMS in Houston & 
Dave Kriener, The Source in LA plus Top Dance Hits of  
the 70s, 80s & 90s:
http://www.digitaldjstuff.com/charts.htm

NEW PHAT PCDJ upgrade! Now mix your own music and.. you 
can broadcast your program to the world if you choose.
http://www1.visiosonic.com/cgi-bin/partner.exe?p1=30130

MP3 PAGE 

* RealNetworks Teams With Sony On New RealAudio8 Codec
* Napster's Product Usage Jumps 507%
* No 'Gray Gap' For Internet Tunes
* MP3.com Pushes Online Lobby Effort
* The Music Owner's Listening Act of 2000, H.R. 5275, 
  Presses MP3 Issue
* MP3.com Makes Pacts With Music Publishers 
* Windows Media Player 7 Passes 10 Million Downloads 
* Digital Startup ETC Music Gets DiamondRio Seed
* Researchers Claim SDMI Digital Music Security Technology
  Was Compromised
* Study Shows Webcast Audience Surging
http://www.fordmgtsvc.com/mp3page.htm

HOSPITALITY BIZ NEWS

* Hilton To Wire Rooms For Web 
* Landry's Seafood Restaurants Expects Completion of 
  Rainforest Tender Offer
* McDonald's Will Test Two New Concepts Next Year 
* Starbucks Unveils 25% A Year Growth Strategy 
* Starbucks Eyes Isreal & Europe Expansion  
* Dave & Buster's Signs Five-Store Development Agreement 
  for Mexico  
* Michael Jordan Restaurants To Open At Mohegan Sun  
* House of Blues Opening 9 New U.S. Music Venues 
http://www.fordmgtsvc.com/whatsnew.htm

BEVERAGE NEWS

* Clinton Signs Drunk-Driving Bill into Law  
* Congress Passes Law Helping To Eliminate Direct 
  Shipments of Alcohol   
* Coors Plans To Market Molson Brands In The U.S. 
* WINE.COM Goes To Europe 
http://www.fordmgtsvc.com/whatsnew-a.htm#h2

BARTENDER'S PAGE

* New drink recipes from US bartenders & around the 
world. Good stuff at: 
http://www.fordmgtsvc.com/bartender.htm

* And, for a page of tequila drink recipes, click here:
http://www.casanoble.com/cocktails.html

NET NOOZ 

* AOL Launches Version 6.0 & AOL By Phone
* Singularis Debuts TV-Taping Web Site 
* MTV Adds 5th Asian Music Site 
* Sony & Microsoft To Launch European Video Channel 
* Netscape Redesigns Portal Site, Browser 
* Lack Of Net Savvy Seen As Tomorrow's Illiteracy
* Yahoo Wired Taxis Roll In New York 
http://www.fordmgtsvc.com/whatsnew-b.htm

NET STATS

* AOL Tops 25  Million Subscribers
* No 'Gray Gap' For Internet Tunes 
* Broadband Will Boost e-Commerce 
* Most Major Markets Confirm Net Access As Mainstream 
* Broadband Seen In Nearly 20% Of Homes By 2003 
* Newspaper Sites Most Popular For Local Users
http://www.fordmgtsvc.com/whatsnew-b.htm#h2

HOT FEATURED WEB SITES

* The Holy Cow - San Francisco - Very creative use of
  Flash technology. Check it out at:
http://www.theholycow.com/

* Space  - Ibiza, Spain - Can you imagine being in the
  party capitol of the planet at a club located right at
  the end of an airport runway? Way too kewl!
http://www.space-ibiza.com

* Ferg's Sportbar - St. Petersburg, FL - Uses a nice 
  javascript photo slideshow utility.
http://www.fergsonline.com/Fergspics.shtml

HEY BLANCH !!

If your venue serves food, coffee or alcohol beverages 
and/or has regularly scheduled entertainment... or if 
you have an interesting cyber caf� page, Blanch will 
list it. There are 100s of fun, creative worldwide 
sites listed at: http://www.heyblanch.com 

Carol & I wish you much success in 2000 & thru the new 
millennium. Stay well, Ray Ford. 

FORD REPORT ADMIN STUFF

The Ford Report Online Newsletter is a trademark of 
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