Is this message meant for individuals (people buying home systems),
small-business owners looking for business-support systems, or corporate buyers
looking for desktop replacements (or a long list of other market segments)?
Different segments will respond to different messages, have different concerns
and constraints, etc. It's hard to make one message attract all of them unless
it's so vague as to be read to mean whatever the reader is looking for ("Free
yourself" is probably close to that vague). What you bundle with the slogan
(images, scenarios, selling points) then probably has to be more specific.
scott
----- Original Message ----
> From: "[EMAIL PROTECTED]" <[EMAIL PROTECTED]>
> To: [EMAIL PROTECTED]
> Cc: [email protected]
> Sent: Friday, January 18, 2008 8:53:47 AM
> Subject: [Desktop_architects] Desktop Linux marketing slogans
>
> Freedom has always been the selling point for me. How about
> "Free
>
Yourself"
>
> Free Yourself: From high software costs
> Free Yourself: From restrictive licensing
> Free Yourself: From vendor lock-in
>
> Add whatever you like after the ":"
>
> --
> Chris Gregan
> [EMAIL PROTECTED]
> Open Source Migration Specialist/Founder
> Aptenix Desktop Solutions
> New Market, MD
> (240)422-9224
>
> "Open source, open minds."
>
> This message is confidential, intended only for the named
> recipient(s)
>
and may
> contain information that is privileged or exempt from disclosure under
> applicable law. If you are not the intended recipient(s), you are
> notified that
> the dissemination, distribution, or copying of this message is strictly
> prohibited. If you receive this message in error or are not the named
> recipient(s), please notify the sender at either the fax address
> or
>
telephone
> number above and delete this message. Thank you.
>
>
>
>
>
> _______________________________________________
> Desktop_architects mailing list
> [email protected]
> https://lists.linux-foundation.org/mailman/listinfo/desktop_architects
>
_______________________________________________
Desktop_architects mailing list
[email protected]
https://lists.linux-foundation.org/mailman/listinfo/desktop_architects
