This email is being cross-posted specifically because bylaws changes are
required to occur on the dev@ list.  However, the content of this
message may be primarily of interest to those on the marketing@ list.

For background, please see:

http://s.apache.org/EXe
http://s.apache.org/r9Y

I have attached a proposed patch to the project bylaws, specifying the
decision making process to use for trademark usage request approval /
denial.  Comments are welcome!  I'll leave this out here for comment
until at least Monday, when I will open a formal VOTE for the change to be
applied (assuming no disagreements).

-chip
Index: bylaws.mdtext
===================================================================
--- bylaws.mdtext       (revision 1609456)
+++ bylaws.mdtext       (working copy)
@@ -100,6 +100,8 @@
 
 2.4.1.7. Maintaining these bylaws and other guidelines of the project.
 
+2.4.1.8. Managing and protecting the project's trademarks and brand.
+
 2.4.2. Membership of the PMC is by invitation only and must be approved by a
 lazy consensus of active PMC members.
 
@@ -232,7 +234,8 @@
 3.4.2. Non-Technical Decisions
 
 A non-technical decisions is any decision that does not involve changes to the
-source code that we distribute in our official releases.
+source code that we distribute in our official releases (excluding questions 
of 
+trademark usage).
 
 Non-technical decisions should normally be made by the entire community using
 discussion-lead consensus-building, and not through formal voting.
@@ -330,6 +333,50 @@
 Any active committer or PMC member may call a vote. The vote must occur on the
 project development mailing list.
 
+3.4.11. Trademark Usage Approvals
+
+Our project maintains a formal Trademark Usage Guidelines document, which
+serves as a additive reference to the Apache Software Foundation's trademark
+policies. The Apache CloudStack PMC has had approval authority delegated to it
+for requests from third parties to use our trademarks. It is the PMC's
+responsibility to provide these approvals, and to ensure that any requests
+are in compliance with both the project and the foundation's trademark
+usage policies.
+
+The CloudStack Trademark Guidelines specify how a requestor is expected to
+request permission for usage of the trademarks.
+
+The process of approval will typically be as follows:
+
+* A request is made that includes the required information for the PMC to make 
+a decision.
+* A PMC member reviews the request and provides an initial acknowledgement 
+response to the requester.
+* If no PMC member raises a concern after 72 hours, the requester can assume 
+approval.
+
+In situations where a concern is raised, the PMC member is expected inform the
+requster that there is some discussion that needs to be had prior to approval
+from the PMC.  This notice serves to end the assumed approval after 72 hours.  
+
+After raising a concern, the PMC member in question is required to forward the
+concern to priv...@cloudstack.apache.org, explaining the issue that they have
+with the request.  The use of priv...@cloudstack.apache.org for discussing the
+request is to allow the PMC to deliberate without confusing the requester, and
+to ensure that a formal approval or denial is clear at the end of the
+discusion.
+
+The PMC will then attempt to achieve consensus on how the request for approval
+will be answered.  The requester may be asked for more information to help the
+PMC make a decision, may be asked to make a change to the proposal in order to
+gain approval, or may have their request be denied.
+
+If consensus is not achieved within the PMC by discussion, then a formal VOTE
+can be called as a Lazy 2/3 majority of voting PMC members.
+
+Votes related to trademark usage approvals may be performed on the
+priv...@cloudstack.apache.org mailing list.
+
 3.5. Voting Timeframes
 
 Formal votes are open for a period of at least 72 hours to allow all active

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