More details and discussion in: https://issues.apache.org/jira/browse/CB-11712
In brief, the proposed change is: <name> changes in config.xml will not be allowed, and cordova will print an error, with instructions on what to do instead. The instructions will tell the user to do a `cordova platform rm ios` then a `cordova platform add ios`. This should be pretty quick since we cache platforms. Before hitting "Reply" to this email with your comment, check out the issue where we discuss this in length.