There is a story to rename the gemfire-api (Developer API) and gemfire (Management API) to geode and geode-mgmt, respectively.
The change itself is rather trivial. Just a couple web.xml changes, rename gemfire-api-servlet.xml, and update unit tests. The non-trivial part is still supporting other applications that are expecting to access the old URLs. The servlets are injected in to Jetty with a context, they don't just sit on the default / path. As a result, I'm unable to do some aliasing in the servlet-mapping section of web.xml. How large of an impact is this going to be?