From: Sally Khudairi <[email protected] <mailto:[email protected]>> To: Committers <[email protected] <mailto:[email protected]>> Sent: Sunday, October 9, 2016 8:22 PM Subject: Media/Analyst Training available for Apache Committers + PMC Members at ApacheCon Europe
Hello Apache Committers and PMC Members (blindcopied) --I hope you are all well. I'm pleased to announce that, for the first time in 7 years, Media & Analyst Training will be held at ApacheCon Europe. The training will take place over the course of a full day during Apache: Big Data and ApacheCon, and will comprise 6 individual sessions that build upon each other. Trainings will take place on Wednesday, 16 November. All sessions are FREE OF CHARGE to ASF Committers. Here's what's on offer: - 9.30AM Session I --Ramp Up for Incubating Projects (+ those beginning to work with press@) What: Intro to ASF Marketing & Publicity and general communications tools/guidelines for Apache projects Who: Open to all. No pre-requisite to attend. - 10.30AM Session II --Media/Analyst QuickStart What: This is a great way to litmus-test your messaging and course-correct as needed. Become a more effective spokesperson! Who: Open to all. No pre-requisite to attend. - 11.30AM Session III --Beginner Analyst Briefings What: Present your position clearly and become more persuasive to effectively target editors and influence the analyst community. Practice with Ryan Fintan of RedMonk. Who: Those who have completed Pre-requisite: Session II (or previously-attended Media/Analyst Training) [12.30 - 1.30PM luncheon/break ... attendees on their own] - 1.30PM Session IV --Flesh It What: "Tell me what I need to know". Craft, control, and bridge messages and gain confidence during the interviewing process. Who: Those who have completed Pre-requisite: Session III (or previously-attended Media/Analyst Training) - 2.30PM Session V --Pitch the Pitch What: often missed/under employed during past trainings, we'll roll up sleeves and work together on honing in on perfecting pitches Who: Intermediate/Experienced. Pre-requisite: Session IV (or previously-attended Media/Analyst Training) - 3.30PM Session VI --Fireball Briefings What: In-depth briefing sessions ... take control of the interviewing process ... we'll be asking tough questions and addressing controversial issues. With Ryan Fintan of RedMonk. Who: Experienced. Pre-requisite: Session V (or previously-attended _Intermediate_ Media Training) Participants can sign up to attend all sessions, or select just the ones of interest. NOTE: these are hands-on training sessions --class size is limited to ensure that everyone has a chance to speak and interact with fellow participants. Priority will be given to PMC members and/or project marketing teams. Due to the limited class size, we are unable to accommodate "observers" this time around. If you are attending, you must be prepared to participate! Several individuals have taken this training multiple times over the years. I strongly recommend you sign up early, as space fills up very quickly. TO SIGN UP: please complete the registration form at https://sallystypeforms.typeform.com/to/CPnNtE <https://sallystypeforms.typeform.com/to/CPnNtE> Those of you who are unable to attend the sessions on Wednesday but would like to meet one-on-one may indicate such via the registration form. Thanks for your interest. I look forward to seeing you in Seville next month! Warmly, Sally
