On 09/09/2013 23:40, Rob Weir wrote:
On Mon, Sep 9, 2013 at 12:09 PM, Drew Jensen wrote:
That would be good for a one time push, then it's just a matter of having
this stuff reasonably easy to find for folks coming along later - but then
there lay the trick ;)
The key is to extend your targeted persona-based approach (which is a
very smart approach) with a web page (or a wiki page) that is equally
targeted and rich in relevant keywords, so it is findable in
Google/Bing for someone looking for that kind of material.  The
brochure could then be linked to from that page.

This is a good approach. For the time being, Drew could also attach his nice series of brochures to
https://cwiki.apache.org/confluence/display/OOOUSERS/Why+OpenOffice
so that they are not lost in Google Docs and mailing list messages.

Regards,
  Andrea.

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