Thanks, Mark, very helpful!

Bob Harner
On Jun 1, 2011 9:23 PM, "Mark" <mark-li...@xeric.net> wrote:
> On Wed, Jun 1, 2011 at 7:33 PM, Bob Harner <bobhar...@gmail.com> wrote:
>> Mark, thanks for the tips!
>>
>>> 2. Specify a canonical url for the old pages.
>>
>> Not following you there. Care to explain?
>
> Lets say you have a website that sells a running shoe called the x115
> and you can find the same shoe with variations under different paths.
> So you might have:
>
> www.example.com/running_shoes/x115.html
> www.example.com/blue_shoes/x115.html
> www.example.com/red_shoes/x115.html
> www.example.com/trendy_shoes/x115.html
> etc.
>
> When a search engine sees this, there isn't really anyway to figure
> out which page is the canonical page for the x115. To solve this, you
> can specify the canonical url in your <head> like this:
>
> <link rel="canonical" href="http://www.example.com/running_shoes/x115.html";
/>
>
> You put that in each page to tell Google that when someone searches
> for x115, you really want them to get the version in the running_shoes
> directory.
>
> So in cases where we have a lot of very similar documentation, it
> could make sense to specify the current version as the canonical
> version. So basically all the prior versions would point to the
> current version.
>
> You might be able to accomplish about the same thing, simply by
> linking all old docs that need to be kept for historical purposes to
> their closes match in the new documentation. Still the canonical is an
> option to consider. It may depend on what is easiest to implement more
> than anything.
>
> Oh and if you do remove content, the most ideal thing would be to
> redirect those pages to the closes equivalent using a 301 redirect.
> That will handle any existing links and it will preserve and redirect
> the page rank to the new pages.
>
> Mark
>
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