On Tuesday, 6 August 2013 at 23:28:44 UTC, MattCoder wrote:

I don't think you should just compare programmers/developers with entrepreneurs like you did. Of course there are programmers who market/promote their own software, but most don't or at least not like an entrepreneur would do.

Maybe those weren't great examples, but the underlying message is definitely true. It's pretty clear at this point that promotion is an important part of going indie with games; look at Introversion, Dejobaan, Gaslamp, Positech, Wolfire, and whatever Jon Blow calls his outfit. And how many years was Phil Fish writing about Fez? For the tools side, Adam Saltsman with flixel and Nicolas Cannasse with Haxe are decent examples.

Or Mozilla. Ooh man, Mozilla is a good one. How popular do you think Firefox would be without the concentrated campaign to "take back the web" and all that?

Writing about your stuff and telling people about your stuff is just super important (even if doing it kind of sucks).

-Wyatt

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