On Sat, 16 Oct 2010 14:32:10 -0400, Walter Bright <newshou...@digitalmars.com> wrote:

Steven Schveighoffer wrote:
On Sat, 16 Oct 2010 13:19:36 -0400, Andrei Alexandrescu <seewebsiteforem...@erdani.org> wrote:

The problem with "adaptTo" is that, just like itoa or printf, it is too boring to have marketing value.
Wait, really? This statement has no place in a programming language decision IMO.

One would think programmers are above all that, but we are not.

We are not talking about a feature name, we are talking about a *function* name. I personally think 'as' is better than 'adaptTo' or 'duck'.

Nobody is going to start using D because it has a function *named* duck.

Maybe not, but it will raise awareness that "D has duck typing". Otherwise, I guarantee you that people will argue that "I need duck typing, and Z has it and D does not" if it is named adaptTo.

People will search on "duck typing in D" and with the duck template, they'll drop right in on it. With "adaptTo", it'll be on page 67 of the results, they'll never find it, and will conclude that D cannot do duck typing.

I would expect them to search for it and find the 'duck typing' section of the D marketing documents, and see that 'D does duck typing, see adaptTo'. Or find it on wikipedia.

Unless you plan on handing people a full copy of the phobos docs as 'marketing material'...

Let's change writef to shazam! Let's call File BitLocker! And 'to' really should be called transformationVehicle!

Think of it another way. Remember zip files? What a great name, and yes, it seemed silly at first, but zip entered the lexicon and D has a zip module and it never occurs to anyone it might be better named std.compressedArchive. Phil Katz renamed arc files "zip" files, called his compressor "pkzip" and blew away arc so badly that most people are unaware it even existed.

I think the catchy, silly "zip" name was a significant factor in getting people to notice his program. In contrast, the superior "lharc" with its "lzh" files never caught on.

These are completely unsubstantiated statements focused on a very narrow set of variables. It's like all those studies that say X causes cancer because look most people who use X have cancer. Well, yeah, but they are all 40-70 yr old people, who freaking knows how many factors went into them getting cancer!!! And it proves itself again and again when the next year, they say, 'well that study was flawed, we now *know* that it was really Y'.

Besides, duck isn't the compiler name, it's a very very small part of the library. I think you associate more weight to this than there actually is. Let's concentrate on finding the name that best describes the function. This might be 'duck', but let's leave marketing considerations out of it. If duck was a verb that meant 'walk like a...' then I'd agree it was a fine term.

How about if we can say D's functions are named intuitively instead of after some colloquial term that describes the function?

And yeah, I agree zip is now a de-facto term, so much so that I think std.range.Zip should be renamed :) But was it zip that made the tool famous or the tool that made zip famous?

Let's also not forget the hundreds, probably thousands, of 'cute' names that didn't save their respective products because the marketing material sucked.

-Steve

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