To pose a tangential question, if you have a design optimized for the user but nobody comes across it, is the design successful? Assuming that SEO and user optimization won't lead to identical designs, is there a tradeoff that can be made between a design's findability (SEO) and its user optimization? The overall effects would be measurable using whatever success measures the business is interested in - conversions, stickiness, etc. ________________________________________________________________ *Come to IxDA Interaction08 | Savannah* February 8-10, 2008 in Savannah, GA, USA Register today: http://interaction08.ixda.org/
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