Just to clarify, and I know I wasn't clear first time around so: my apologies.
The reason for retaining discontinued or superseded products is that a returning customer - who's initiated product research, but hasn't yet made a purchase - will be frustrated by the disappearance of the product if it isn't explained. The product can also act as a gateway to other support materials about the product - how to get the product serviced; access to instruction manuals; other downloads; accessories - and as such can be a useful navigational device to keep around. However, you want the product's status to be clearly indicated as discontinued or superseded so that customers are aware of their options in relation to purchasing the product. Regards Steve 2009/5/20 elizabeth <esp.par...@gmail.com> > If a product had been discontinued, I would either take it off the > website altogether or, if was really famous for some reason and still > attracted traffic, (classic designs, how the company got started etc), > separate it from the online shopping section, there's usually too > much information to process at the best of times, without having to > filter out products that will never be available, - overwhelming, > time-consuming AND disappointing!! > -- Steve 'Doc' Baty | Principal | Meld Consulting | P: +61 417 061 292 | E: steveb...@meld.com.au | Twitter: docbaty | Skype: steve_baty | LinkedIn: www.linkedin.com/in/stevebaty Director, IxDA - ixda.org Editor: Johnny Holland - johnnyholland.org Contributor: UXMatters - www.uxmatters.com UX Australia: 26-28 August, http://uxaustralia.com.au UX Book Club: http://uxbookclub.org/ - Read, discuss, connect. Blog: http://meld.com.au/blog ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... disc...@ixda.org Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
