Just saw this across the Twitter stream. It’s a video of Nokia design team doing gestural design research for a new device. While I’m not sure if it’s an ad or an attempt at a B2B viral video it’s still somewhat interesting nonetheless. As a super-proponent of design through user research it was great to get a glimpse at how Nokia (or at least a part of their team--possibly) goes about it. It’s a very guerrilla approach that I think can be very effective in some cases.
It would’ve been great to know more about their process before hitting the streets if/how they profiled users before approaching folks on the street or if that was even necessary. Either way great stuff which bodes very well for the work we’re all engaged in. Take a look http://bit.ly/6Fg53 Comments welcomed. - Fritz ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... disc...@ixda.org Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help