Hi Navid: Suggest asking yourself:
1. what you want the CEO and the Executive team to know and action after he listens to the presentation? 2. what homework/research you need to do about the CEO's organization and its culture? (how receptive are they to the UX message?) 3. what problems the CEO may be facing and how the presentation can help? 4. what you want to happen after you present? Avoid UX jargon, keep it simple and engage the CEO in example product experiences that delight him and talk about why. rgds, Dan PS Also don't wear Crocs when you present (even if they are comfortable ;) I tried this once ... :) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=44848 ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... disc...@ixda.org Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
