> On Feb 18, 2010, at 11:05 PM, Hilary Bienstock wrote:
>> I'm going to be gathering some metrics for a site meant to be accessed by
>> mobile phone.  (Users will follow a link sent to them in a text message or
>> email.)  So I need to understand what types of metrics can be collected by a
>> service like Omniture, Webtrends, or Google Analytics specifically for
>> mobile devices.  Anyone have any good resources?
>

There are now lots of resources out there, including at least one just
launched. Here's a page with many (all?) listed:

http://m-strat.org/mobile-analytics/


The last time I spoke with Omniture (14 months ago), they hadn't yet
realized that mobile might be a little different. That some phones
don't run Javascript; that many users will have images turned off due
to data costs, that cookies don't work on many devices, and that
transcoders and proxies play a big role. That's a long time ago, but
I'd look carefully before spending that kind of money.

~~~~~
Barbara Ballard
Skype: barbara_ballard
Twitter, Delicious: barbaraballard
email: barb...@littlespringsdesign.com
1.785.838.3003
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