The other side of promotion is helping to attract new developers. We often focus on marketing the use of open source software; but we also should promote involvement and contributing to keep projects healthy.
Jody On Wed, Nov 10, 2010 at 8:56 AM, Andreas Hocevar <ahoce...@opengeo.org> wrote: > Hi, > > because I was asked about how OSGeo should promote its projects as a > follow-up to my self-introduction as a charter member nominee, let me also > add my 2¢ here. > > I think the important question is: what kind of marketing is required? OSGeo > does not sell anything, but the organizations involved in the OSGeo projects > do. And the organizations, for obvious reasons, have an incentive to do > marketing for the solutions they provide, but not necessarily for the > underlying software stack. > > There is, however, a common benefit in having a neutral entity provide > marketing by means of something like an "OSGeo Certified" program. OSGeo has > become a well known brand, and could learn from marketing initiatives like > organic food certification programs. A glossy brochure explaining the > criteria for certification, along with standardized fact sheets (how many > organizations involved, how many installations etc.) and case studies for > each project - this is what I meant in my introductory statement. > > I don't see myself as a potential OSGeo-Live maintainer or Marketing > committee member - I perform best as a software developer, so this is what > I'll continue to do. What I want to do is help explain needs and concerns of > communities to those at OSGeo who see their role in marketing, from the > perspective of a developer with conference booth savvy. > > Regards, > Andreas. > > On Nov 9, 2010, at 14:56 , Daniel Morissette wrote: > >> For the record, I agree with the comments made by Arnulf and a few >> others that encouraging projects to produce this material and keep it up >> to date is a good thing, but making that an incubation criteria may be >> pushing it a bit much. >> >> I also believe that a Live DVD is a nice thing to have and a great >> showcase, but I'm not convinced that we should discriminate between >> OSGeo Live and OSGeo4W, DebianGIS, UbuntuGIS, EL-GIS and other packaging >> efforts... they all facilitate access to the software for non-technical >> users in the environment that they are already familiar with, so all >> projects should be strongly encouraged to participate in all of them as >> well as in the OSGeo Live DVD. As a bonus, the projects who put energy >> into DebianGIS/UbuntuGIS are much easier to integrate in OSGeo Live, the >> reverse is not true. >> >> My 0.02$ >> >> Daniel >> >> Seven (aka Arnulf) wrote: >>> Cameron, >>> thanks for your initiative. Let me add a few notes to reconsider about >>> *how* we want to go about this. >>> >>> Marketing is an OSGeo service for it's projects. Adding the proposed >>> requirements as criteria to pass Incubation feels a lot more like a >>> stick than a carrot. What I do like is the aspect of revisiting all >>> incubated projects once a year -> I proposed this to Incubation twice >>> but so far it never got anywhere. >>> >>> The current proposal is very focused on the needs of OSGeo Live. Don't >>> get me wrong, I like the OSGeo Live project and have already used it >>> successfully in workshops and recommend it everywhere. But to me it is >>> more like another OSGeo project and should not become a cirteria for >>> incubation. To get my idea just imagine that supporting GDAL/OGR is an >>> OSGeo incubation criteria. Did the OSGeo Live project ever incubate at >>> all? Should be easy, maybe you want to apply? >>> >>> Respective to what marketing material we need: My personal perception >>> (which can obviously be wrong) is that DVDs at trade fairs and >>> conferences get taken away and then never looked at again. The contained >>> information is as quickly outdated as that on any piece of paper. An >>> OGSeo folder with summary pages and a short description on paper would >>> be a great hand-out. It could be a additional benefit to sponsors who >>> appear in this folder. Sponsors can reuse this material and add their >>> own portfolio to use in their sales. This is one of the few concrete >>> wishes of our current sponsors. >>> >>> Some of the items you suggest seem to duplicate efforts already in >>> place. The short intro page to each project is on the OSGeo web site: >>> http://www.osgeo.org/<project name> >>> The project logos should not be uploaded to yet another disconnected >>> repository. Marketing might want to scrutinize and consolidate what we >>> have now. >>> >>> One last comment is that I would not support "powerpoint" as a >>> desireable format. Especially with presentations once stuck on one >>> office package you will never leave because everything invariably falls >>> apart. Let us for now stick with whatever projets are used to and wait a >>> bit more for HTML5. >>> >>> To me "nudging" feels a lot more like OSGeo than the threat of "imposing >>> rules". But this is just my old me... >>> >>> Best regards, >>> Arnulf >>> >>> Cameron Shorter wrote: >>>> Jody, >>>> Why not add your comments by email initially. >>>> I suggest that we discuss this at the next scheduled Marketing Committee >>>> meeting. >>> >>>> We have just changed the timeslot, Tyler should be able to tell us the >>>> next meeting time. (It doesn't seem to be up to date here: >>>> http://wiki.osgeo.org/wiki/Marketing_Meetings ) >>> >>>> On 08/11/10 18:57, Jody Garnett wrote: >>>>> I was thinking of taking that discussion to the marketing list; to see >>>>> how it aligns with committee goals before pestering project leads. >>>>> >>>>> Would you like to make an IRC date; even if it is just the two of us >>>>> we could run through your wiki page and give it the once over. >>>>> >>>>> I am pretty busy at work; but could try for Tuesday evening if you are >>>>> available? >>>>> >>>>> Jody >>>>> >>>>> On Sun, Nov 7, 2010 at 7:03 PM, Cameron Shorter >>>>> <cameron.shor...@gmail.com> wrote: >>>>> >>>>>> On 06/11/10 13:38, Frank Warmerdam wrote: >>>>>> >>>>>>> Jody Garnett wrote: >>>>>>> >>>>>>>> Bit confused here cameron. >>>>>>>> >>>>>>>> The incubation committee is focused to helping projects into the >>>>>>>> foundation; the marketing committee needs to sort out what is >>>>>>>> required to >>>>>>>> facilitate involvement with any promotional activities OSGeo >>>>>>>> undertakes. >>>>>>>> >>>>>>>> So please don't respond to the incubation list; not really our cup of >>>>>>>> tea. >>>>>>>> >>>>>>> Jody, >>>>>>> >>>>>>> I believe Cameron is hoping the incubation committee is a good place to >>>>>>> seek buy-in from the projects, and that we would make production of the >>>>>>> desired artifacts a condition of graduation. >>>>>>> >>>>>>> It does seem Cameron set a wide net (discuss, marketing and >>>>>>> incubation). >>>>>>> I personally don't like cross-list discussions. >>>>>>> >>>>>>> Best regards, >>>>>>> >>>>>> Jody, as Frank notes I've endeavoured to notify all people likely to be >>>>>> effected by marketing requirements for projects, and then focus >>>>>> discussion >>>>>> on one list, and I picked incubation as I expect that most people >>>>>> effected >>>>>> will be on this list. >>>>>> >>>>>> I'm a little nervous that no one has questioned my marketing proposal. >>>>>> Either everyone thinks it is a great idea, or people have not had a >>>>>> chance >>>>>> to read through the proposed advanced incubation criteria and then raise >>>>>> concerns. >>>>>> >>>>>> I'd appreciate some review of the proposed Marketing requirements and >>>>>> comment on whether I'm on track or not: >>>>>> >>>>>> http://wiki.osgeo.org/wiki/Marketing_Artefacts >>>>>> >>>>>> >>>>>> >>>>>> -- >>>>>> Cameron Shorter >>>>>> Geospatial Director >>>>>> Tel: +61 (0)2 8570 5050 >>>>>> Mob: +61 (0)419 142 254 >>>>>> >>>>>> Think Globally, Fix Locally >>>>>> Geospatial Solutions enhanced with Open Standards and Open Source >>>>>> http://www.lisasoft.com >>>>>> >>>>>> _______________________________________________ >>>>>> Incubator mailing list >>>>>> incuba...@lists.osgeo.org >>>>>> http://lists.osgeo.org/mailman/listinfo/incubator >>>>>> >>>>>> >>> >>> >>> >> _______________________________________________ >> Discuss mailing list >> Discuss@lists.osgeo.org >> http://lists.osgeo.org/mailman/listinfo/discuss >> >> -- >> Daniel Morissette >> http://www.mapgears.com/ >> _______________________________________________ >> Discuss mailing list >> Discuss@lists.osgeo.org >> http://lists.osgeo.org/mailman/listinfo/discuss > > > > -- > Andreas Hocevar > OpenGeo - http://opengeo.org/ > Expert service straight from the developers. > > _______________________________________________ > Discuss mailing list > Discuss@lists.osgeo.org > http://lists.osgeo.org/mailman/listinfo/discuss > _______________________________________________ Discuss mailing list Discuss@lists.osgeo.org http://lists.osgeo.org/mailman/listinfo/discuss
