Quite right, David.  Potential customers standing in a UK Renault dealership 
will be able to say to themselves "OK, this Zoe costs much the same as that 
(diesel) Clio costs up front but I only have to pay £60/month for the battery 
instead of £90 for petrol. And I don't have to queue up for fuel in the snow! 
(Says to salesperson...)  Where do I sign?"

MW


On 23 Jan 2013, at 09:59, EVDL Administrator wrote:

> On 23 Jan 2013 at 9:11, Martin WINLOW wrote:
> 
>> Yes, the price of EVs (batteries) is the defining, obvious issue which stops
>> people buying EVs ...
> 
> This is why (at least to me) battery leasing, as is being done with the new 
> Renault Zoe and at least one other EV in Europe, makes some sense even if 
> you own the EV.  As Bob Batson used to point out (and probably still does), 
> in an EV, your battery is your fuel.  That's because, in terms of cost, it's 
> the primary consumable that your EV uses up going down the road.  The energy 
> cost is almost trivial by comparison.  
> 
> When you lease the battery, the EV's upfront cost becomes comparable with 
> that of an ICEV.  In fact, the EV is potentially cheaper, because the EV is 
> a less complex vehicle.  Your battery lease cost is, effectively, your fuel 
> cost.  Battery leasing eliminates driver worry about battery amortization.  
> Just think, finally, no more used EVs advertised as "needs batteries"!
> 
> David Roden - Akron, Ohio, USA
> EVDL Administrator
> 



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