First, marketing lies (there is probably a more political, less accurate way to say that).
Second, your management will have to make the decision whether the cost of 3rd party spammers (er, email marketing companies) are cheaper than shutting down your email and likely other e-commerce systems for days or weeks - like, Risk Management. How many spam messages can you send at once without risking any type of negative backlash? = 0. We use cheetahmail. -----Original Message----- From: Troy Meyer [mailto:[EMAIL PROTECTED] Sent: Tuesday, July 01, 2008 3:19 PM To: MS-Exchange Admin Issues Subject: Super fun question Ok our BRILLIANT marketing team just called and said they have a list of 290K email addresses they want to send a mass email to (supposedly these are 'leeeeds'). I said fat chance as I don't want to deal with the fallout of landing on a BL. Management kickback is, "How many email do you think we can send at once without risking any type of negative backlash?" >From their mouths, these are opt-in people who submitted their email to our company requesting more info (yeah right, 290k people want to know more about a $700,000 motorhome.) What do you all think? I say that our corporate mail systems are not designed for this type of behavior and don't really feel comfortable with any large amounts of mass email (but using a 3rd party marketing company costs money...) Anyone else deal with this? -Troy ~ Ninja Email Security with Cloudmark Spam Engine Gets Image Spam ~ ~ http://www.sunbeltsoftware.com/Ninja ~ ~ Ninja Email Security with Cloudmark Spam Engine Gets Image Spam ~ ~ http://www.sunbeltsoftware.com/Ninja ~
