Dodge Charger Super Bowl Ad - Man's Last Stand http://www.youtube.com/watch?v=2RyPamyWotM&NR=1
Woman's Last Stand: Dodge Charger Commercial Spoof http://www.youtube.com/watch?v=ou5Ens-qNRc "... and I've got to say I think the rebuttal video is dead-on, and I don't get the defensive "guy" responses at all. Slice it any way you want, but the Charger commercial was a puling, whiny (dare we say "bitchy?") appeal to the Oppressed Male cult, and a casual, careless slam on women to boot. Awww -- he has to *shave?* And yeah, it targets women and suggests they're emasculating. Anyone waving the tired little bloody shirt of the Oppression of Putting the Seat Down is looking to bring gender gripes into play. Those tired, dead eyes. The washed out colors. Here are men who have been utterly castrated, somehow, by ... what was it ... ' taking your call?' Lame, lame, lame. My reaction as a guy is that men ought to be embarrassed and annoyed by the implication that 1) it's just haaaard to put your underwear in the hamper, and 2) women are somehow the ones making us bathe and speak civilly to people, because all we really are is a bunch of little boys who want to run around barefoot eating off dirty plates and eating our own poo. Really? Because I'd say if putting on clean underwear and going to work is too hard for you, you've got manhood issues that no car is going cure. Which leads to the second part of my reaction, which is the cynical marketing logic behind Dodge, which seems hellbent on producing, in the 21st century, the cars America really wanted . . . in 1955. Ugly, heavy, technologically deficient stoplight racers that look mean (in a pudgy school bully kind of way) sound obnoxious, and from a performance standpoint, do nothing particularly well beyond squealing the tires. So how does Dodge sell it? By making a whiny, emotional appeal -- to men. Think about that. Isn't rationality supposed to be part of the male mystique? We're supposed to make our buying decisions based on cold, hard, facts, not naked, quivering emotion. And yet, the whole push here is that the world is just too buttoned down and grownup and pc for us burly dudes -- so we're gonna pout and buy the most ridiculous, useless penis replacement car we can find? "Don't buy our car because it's good -- buy it because it's the kind of petulant, self-entitled, boyish choice that life unfairly punishes you for after age 30 or so." "What better way to express your peevishness to the world than to spend $30,000 on a two-ton, 17 mpg sedan with an ass like a thyroidal wombat sold as a "performance car" in 2010?" Sorry, but I just smirked at this ad, and Dodge's transparent attempt to sell a pointless car on this, "Be a man. Buy a stupid car. That'll show 'em" beat. It's richly deserving of mockery, both from women and adults in general. http://www.democraticunderground.com/discuss/duboard.php?az=show_mesg&forum=385&topic_id=433712&mesg_id=434058
