--- In FairfieldLife@yahoogroups.com, TurquoiseB <[EMAIL PROTECTED]> wrote:
>
> --- In FairfieldLife@yahoogroups.com, MDixon6569@ wrote:
> > In a message dated 2/4/06 5:40:39 P.M. Central Standard Time,  
> > sparaig@ writes:
> > 
> > Except  the TMO owns the name and possession is 9/10's of the  
law.
> > 
> > I'm sure somebody will correct me if I'm wrong,  but I  think 
> > the TMO owns the name Transcendental Mediation Program, but not 
> > Transcendental Meditation. 
> > Any meditation technique that assists one to  transcend could be 
> > called transcendental meditation. Seems I heard that some  
> > court had made the TMO ad 
> > Program to the trade mark name for this  reason.
> 
> Not true.  The issue never went to court; the change 
> was dictated by trademark/copyright lawyers consulted
> by the TMO during the early 70s, who instructed them
> on the proper use of a trademark.  That is, trademarks
> should always be used as an *adjective*, not a noun.
> 
> So the TMO is selling the TM program or the TM technique,
> not TM.  One pushes dirt with a Caterpillar tractor, not
> a Caterpillar.  One sneezes into a Kleenx tissue, not a
> Kleenex.  Etc.
> 
> If one doesn't use the trademark properly, one can lose
> it.  For example, there was once a trademarked brand of
> toilet called a Crapper, but their trademark went into 
> the crapper.  :-)
>

Named for John Crapper, who invented the flush toilet.

By the way, why do you think they're called "johns?"





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