On Thu, Dec 18, 2008 at 11:14:47AM -0800, Doug Berry wrote:
> The GIMP or any other imaging program is just a means to an end - it is a way 
> of taking lesser quality images and enhancing them. You can bet that every 
> photograph published in a book anywhere was gone over and enhanced at some 
> point, either by the original photographer or some where down the line.
> 
I guess you fail to realize that Nicu and I are both on the art team,
and we have Mo helping us out with this. We all know how to use the GIMP
pretty fluently.

> >Do you think we use our mobile phones to take photos? Most of the cameras >I 
> >saw used at the last FUDCon were DSLRs. Isn't this enough?
> 
> Maybe, maybe not. Most digital cameras are set to take lower resolution 
> photos, simply so you can fit more pictures onto the storage disc. Taking 
> more pictures is the assumed goal. For example, a digital photo shot at 150 
> dpi may come in at 100K. If you beefed it up to say 600 or1000 dpi it might 
> top out at 100 megs. Most people set there camera resolutions as low as 
> possible to get more pictures.
> 
> And digital cameras are still relatively expensive and not everybody in the 
> Fedora World Community may have them. Many dinosaurs like me still use film.  
> 
Mo has a DSLR, she'll be at FUDCon Boston.

> >I don't remember seeing something about turning a profit.
> 
> I think someone said something about donating any proceeds to charity, or 
> something like that.
> 
I did mention possibly donating to OLPC or something *if* we turned up a
profit, which would be totally unnecessary.

> Lulu is okay, but they are pricey. Print-On-Demand is great for authors. It 
> pays the highest royalties in the business. And the process, where no books 
> are printed unless there is a paid order, is good too. As compared to large 
> print runs for a fixed price. But if the books do not sale you have a garage 
> full of books.
> 
> But what POD publishers do not do, or for which they charge a fortune, is all 
> the little things that add quality to a book. Like: spell-checking, 
> grammar-checking, fact-checking, cover art (many force you to use gaudy 
> one-size-fits-all cover templates), and layout. Layout is the most important 
> part of the process, and is something that authors should do themselves: 
> authors or their Book Packagers.
> 
The book sources will be posted to fedora-art-list,
fedora-marketing-list, and plenty of other lists for people to check
over. I will diligently be checking every page's grammer and speeling,
and I'm sure others will be too.

> So, as far as a publisher goes, POD is a viable option, but perhaps something 
> like Cafe Press would be a better choice. Although I have never used them, as 
> I understand and this may have changed, if we laid out and created the 
> embedded PDF files containing the book, burn them onto a CD or DVD, send them 
> to Cafe Press, for a nominal fee ($200.00, I've heard, but it may be more for 
> a coffee table book) they assign an ISBN, create the bar-code and send the 
> book to Lightning Source, their printer fulfiller.
> 
> Or we could bypass a publisher altogether and publish it ourselves. Fedora 
> Publishing Project, and how you might ask would we accomplish that. Well, Red 
> Hat must already be a digital or even a print publisher, perhaps we could 
> spin-off a print franchise or something. Red Hat must also have some sort of 
> relationship with a quality printer, for labels, brochures, advertising, etc. 
> RED Hat may already have everything we would need. Such as ISBN numbers 
> (block of ten around $300.00), since published software requires ISBN type 
> control numbers, bar-codes, and the like. Packaging a DVD is not much 
> different then packaging a book.  
> 
This seems like a very viable option, thanks for brining that up.

> We already have the necessary software to layout and create all the elements 
> of the book. Using Scribus, OO, Abiword, and the GIMP, we could create every 
> part of the book ourselves. In fact, I think we already have everything we 
> would need to make the book; it is more like assembling it then it is 
> creating it from scratch.
> 
Yeah, I realize that :)

> Or we could take Fedora Publishing to Lightning Source. They are a division 
> of Ingrams and they do not charge their publishers a fortune. They make their 
> money printing and selling books. They charge a reasonable set-up fee, and a 
> small per book printing charge. Then they take the order, print the book, and 
> mail it to the customer . Publisher does none of that.
> 
Ooh, nice.

> As an example of this, Scribus just had published their latest manual in book 
> form. I am assuming they did all the layout and the book is coming out almost 
> as we speak. Is different then out book, a 450 page tome, that costs 26 
> pounds. So this is just an example to show it can be done.
> 
Douglas, are you willing to help us with the publishing process? If so,
pipe in on fedora-marketing-list, or start making necessary edits to the
page on the wiki[1]. I'm not worried at all about having high-enough
quality photos or the inability to edit the pages together (I'm already
starting to work on mockups, I'll be sending those out soonish) -- what
I am worried about is getting this done in a timely matter with the
least cost to us and those who want to buy the book.

I'm glad you have some experience in this business... I have a lot of
experience with POD for shirts, but not books. Maybe we can talk on IRC
sometime, ping me in #fedora-marketing (ianweller).

Please, I would like to keep this all on fedora-marketing-list.

[1]: https://fedoraproject.org/wiki/Picture_book

-- 
Ian Weller <ianwel...@gmail.com>                  http://ianweller.org
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"Technology is a word that describes something that doesn't work yet."
  ~ Douglas Adams

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