I went into a Dymoks the other day looking for ME, hoping a shop was doing an early release. No joy on that. Something I did see was suprising. Even 30 years after it's original release, Magician was the number three best seller in that store. Great effort Ray.
Michael On 05/05/2013 4:32 AM, "Earl Borah" <[email protected]> wrote: > Seems like a brilliant marketing idea to me - if the publishers aren't > doing it on purpose, they ought to be. Have the book tour a week before the > public release, making the book available at the stores on the tour even > though it's before the formal release date. It compensates stores for > hosting the tour (by increasing local sales) and encourages them to promote > it locally, which can only help for PR for the book in general. > > Not sure if their contracts with sellers like Amazon or even just other > bookstores that aren't hosting a tour would allow them to do that or not - > but it's a great idea. > > I remember Talon of the Silver Hawk had a few copies with an extra page in > them that Ray had hand-signed - I brought a copy (without that extra page) > that I'd bought from the UK to a US bookstore signing, found one of those > copies on the shelf, and bought it, too. Wish I could afford that kind of > trick these days...! >
