This message is from: "Steve McIlree" <[EMAIL PROTECTED]>

Let me start here by thanking everyone for all the feedback I have
finally received about the classified ads on the FH-L website. I guess
once again we have an example of the similarity between Fjord horses
and their owners. You have to ask several times before they are
convinced you REALLY DO want them to move. But once you folks move you
do so in a big way. Since my plea yesterday, many of you have
responded. It appears that the overwhelming majority of you like not
only the idea but what you see so far. Some of you have come up with
specific suggestions and questions about what to expect. First, I'll
address some of those questions and suggestions. Finally, since I'm
now pretty well convinced that going ahead with the actual
installation of this software is a go, I'd like to outline what the
future will hold.

Sue Freivald liked the ads but had a suggestion - "I would recommend
somehow adding the url to each edition of the digest, because if folks
are like me, they'll forget!" I thought Sue had a great idea, so if
you check the bottom of this message or digest you'll see it's already
happened.

Curtis Pierce said, "The site looks good!  Can you make web addresses
and/or emails hot?" OK, now this is going to be a look at what's to
come. When the full version of the software is installed, you will no
longer have to include your contact information in the body of your
ad. Instead, there will be a button at the bottom, that will send you
an email when an potential buyer clicks it. There will be another
button that the viewer can use to send a copy of your ad to a friend
who might be interested. This arrangement will keep your email hidden
from being harvested by would-be spammers. Right now I think this
shouldn't be a big problem since only list subscribers know about the
ads, and since the ad pages are built on the fly they should be safe
from robot harvesters.

Martie Bolinski likes the concept but asks, "Are you thinking of
adding and other 'horse related' sections?  I sell equine art...".
That's another category I will definitely add when I upgrade. Some
kind of catch-all for art, books, model horses, etc. I am wide open to
more suggestions for additional categories. By the way Martie, I
notice there is an ad for a Fjord calendar under Miscellaneous
Equipment, you might want to put something there for the time being.

People seem to like having a single categorized destination to look
for their wants. I like the fact that the ads expire in a relatively
short time. That means if you see a mare you really like advertised,
there is a pretty good chance she's still available, as opposed to
finding one in the list archives that was sold eight months ago. For
advertisers, you should be aware that you will receive an email notice
5 days before your ad expires and you will be able to renew it up to
five times.

I will be putting a "State/Province" field on all ads. There is
nothing I hate worse than finding a great horse in an ad only to
figure out from the telephone area code that its 1200 miles away. So
each ad will contain a field for the state from which the
horse/harness/cart ships. And this field will be searchable.

I spent some time on the phone today with the Chief Cook and Bottle
Washer at Noah's, the software company which designed the classified
system, discussing their future update plans. As I believe I have
mentioned, although the ads will be browsable by the whole world,
posting privileges will be limited to FjordHorse List subscribers. I
will be waiting until the next revision is released which will allow
registration to post ads to be coordinated with a subscriber database.
In the mean time, feel free to continue to use the Evaluation version
which is now running. I will let everyone who has an ad posted at the
time I do upgrade so you won't lose your posting.

Here are a couple goodies you can look forward to. You will be able to
have an email sent when a new ad is posted in some category in which
you have a particular interest. You will be able to build a "Favorites
List" of ads you want to go back to for a second look.

That's about all I can think of for now. If you have any specific
questions, don't hesitate to ask. If you have any suggestions, please
let me hear them. Especially, give me ideas for additional categories
you think I should add. I'm glad there seems to be nearly unanimous
approval of what you've seen so far. I have wanted to do this for
quite some time, but this software is the first I've found that is as
usable while at the same time being inexpensive.

 --
Steve McIlree
Owner/Administrator FjordHorse List

Important FjordHorse List Links:
Subscription Management: http://tinyurl.com/5msa7e
FH-L Archives: http://tinyurl.com/rcepw
Classified Ads: http://tinyurl.com/5b5g2f


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