On 02/04/18 09:45, Michael Van Canneyt wrote:
remove the whiskers.
As an exercise I have done the job for you. See here:
http://www.freepascal.org/~michael/pascal_logo2.png
It's of course better to improve the original, I am not an artist.(I
even would get rid of more elements, but let's start with this)
If we're talking branding anyway (a subject I loathe), then a logo
should represent the company/product group, whatever.
So, the FPC logo should exhale maturity, strength, prowess,
self-confidence.
Hardly things one associates with a kitten.
FPC is an open-source project dating back to the days the word "open
source" did not exist. So maturity is important.
Using marketing/branding talk:Given that I think your version looks like
a kitten, you will understand that for the reasons explained above, I
would not want to be "associated" with the logo as you proposed it now.
More to the point, why is a Cheetah logo being discussed in the context
of Free Pascal?
If FPC is to have a logo it should be distinct from Lazarus since it's a
separate project, although ideally they'd be complementary: an expanse
of bushveldt with a couple of trees or similar (but please, no prey
animals).
There's also the important question of whether an image selected as a
logo can be scaled down to be used as an icon.
--
Mark Morgan Lloyd
markMLl .AT. telemetry.co .DOT. uk
[Opinions above are the author's, not those of his employers or colleagues]
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