Just a few thoughts:

Do you use conditional text to create multiple manuals from one book? If so, 
you will have to recreate an individual Word manual for every product - which 
will absolutely guarantee that they will have to hire at least one more writer 
and slow down manual completion. 

Additionally, if you then translate those manuals, turn times and costs will 
soar even with reuse through a TM.

Higher costs in time and money are usually excellent tools of persuasion.

I've taken over a series of Marketing docs recently (Product Specifications) 
and by using conditional text, they are much easier to control as a significant 
amount of information is repeated between products - but it's detailed, finicky 
crap that's prone to errors if you have to keep it up-to-date in 6 different 
source files. Marketing loves the fact that they no longer have to deal with it 
(the web/graphics guys was doing a mediocre job of it in Word) and Management 
likes the fact that the data is much more reliable. 

FYI: I am also a sole writer and after convincing everyone that the move to 
Frame was necessary (an 18 month process), management has come to depend on it 
- even though no one else can use it while I'm on vacation. They've been able 
to hold off on a second writer (bad for me!) and translation costs are much 
better given that they get 6 product manuals translated in one go.


One other thing... Why can't anyone in Marketing use InDesign? As tech writer, 
I've never used it, but 95% of what comes out of our Marketing department is 
done in InDesign!

Maybe look online to see what you can find about job descriptions for Marketing 
types and show them that InDesign (or a similar program) is an industry 
standard program. Ditto for tech writing.

Local technical schools may offer some information you can borrow to add weight 
to your arguments as well.

Alison



-----Original Message-----
From: framers-bounces at lists.frameusers.com [mailto:framers-bounces at 
lists.frameusers.com] On Behalf Of la...@lavadome.net
Sent: Tuesday, July 10, 2012 12:58 AM
To: framers at lists.frameusers.com
Subject: Support needed!

 Dear all

 Please tell me I'm not going mad or being unreasonable.

 Have just come into work to find that the company which acquired us a  few 
months ago wants me to use Powerpoint for creating datasheets  instead of 
InDesign (definite) and "a more flexible tool" (Word) instead  of our beloved 
Framemaker (proposed).

 I could cry. I am the only tech author in the company of about 100  people and 
the marketing department used PP for datasheets which they  say is "adequate" 
for the job. This all arose on Friday when someone  else needed to edit a 
version of my ID files when I was on holiday.  Now  I come in to find:

 "...For more technical documentation (e.g. product manuals) then I  understand 
the argument for use of a more specialist tool - but even  here we can use more 
flexible tools."

 Such as????? I have long user guides with masses of conditional text. 
 Just let Word have a shot at that. In fact, they were trying to do just  that 
before I started this job 4 years ago - and it wasn't working.

 Sorry to clog up the forum with this but I think of you all as friends  who 
feel the same way about FM as I do.

 How do I persuade them otherwise? In fact, it's just one person really  I 
think I need to convince - not in my office.

 I can just about cope with datasheets in PP but using anything other  than 
Frame for long user guides is unthinkable.

 L

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