On Nov 07, 2007, at 5:59 am, Ted Mittelstaedt wrote:

You probably won't find any.  One of the (many) problems with the
new logo is the large color variation.  This makes it look
"real kewel" when it's displayed on the cover of a CD case,
or a poster or a book.  But shrinking it down would remove all
of that and you would end up with essentially a red splotch.

If you compare for example the daemon on the CD cover of
the version 1.1 release, pictured here:

http://www.mckusick.com/beastie/shirts/bsd4_3.html

Note the fine shading and variation on the shadow part of the
daemon.  Now, compare that to the later renditions on the "powered by"
logos here:

http://www.freebsd.org/art.html

Notice how the fine shading is gone and replaced with a single
uniform black.

Whoever built the daemon image for the Powered By logos must
have spent hours and hours and hours on getting the shading to
look acceptable on the much smaller Powered By image.  It works
because the daemon image is not a simple shape image, it's outline
is complex.  The same trick would not work for the red ball, it
would just end up looking like a red moon being eclipsed.

Now I've compared them I see your point.


The primary reason the new logo was dreamed up was due to
complaints by one of the core members that whenever they did
a presentation about FreeBSD people would waste a huge amount
of time getting through the "yer logo looks like Satan" stage
before he could actually talk about the operating system itself.
They wanted a "kewel" looking logo that could be plastered on
large posters, CD cases, book covers, and such marketing materials
without ignorant people thinking it was some kind of devil worship
cult at the trade shows.  They wern't at all concerned with
a logo that would look good on a "powered by" entry on a
webpage.

I didn't follow the debate first time round but I remember hearing something along these lines (also that the new one looks like a sex toy, I must be too innocent to understand that one...). I didn't really see the point of changing the logo, possibly because I never realised that there were so many ignorant people at presentations like you describe. There are plenty of ignorant people around, I just didn't know so many ended up looking at FreeBSD.

I assumed, though, that the new logo was designed to replace the old one. I've got nothing against Beastie, I just figured that if the FreeBSD team wanted to be identified by the red horned globe that I should be using that in its/his place.

I have in any case gone with one of the Powered By logos.


While I'm on the subject, can anyone open the SVG version?

URL please?


http://www.freebsd.org/logo.html (under vector formats)


Ashley


--
blog @ http://aviewfromafar.net/
linked-in @ http://www.linkedin.com/in/ashleymoran
currently @ home

_______________________________________________
freebsd-questions@freebsd.org mailing list
http://lists.freebsd.org/mailman/listinfo/freebsd-questions
To unsubscribe, send any mail to "[EMAIL PROTECTED]"

Reply via email to