Hi folks,

I may have met some of you in person-- sorry for any redundancy. This may be 
more information than you seek in an introduction, but it's the minimum I can 
share 

I am a very experienced entrepreneur, consultant, and founder of Kyield - 
www.kyield.com . My wife and I moved to Santa Fe from Half Moon Bay, CA early 
this year. We enjoy living here- mountain and high desert lovers, but I am less 
optimistic about the business climate in my interests- primarily due to culture.

Originally from Seattle area, I was engaged with my own business in the very 
early 1980s when I became deeply involved with the 'team Washington' strategy 
and ensuing effort, which was a very successful private/public sector effort. 
Seattle was still fairly depressed after the Boeing bust in the 70s just to get 
hammered by the deep recession of 1980. It was a dynamic time and place- at the 
time quite a small market- that resulted in quite a few global successes. I was 
directly involved with a couple and indirectly involved with most in that it 
was a small community. I learned a great deal, including that quite a number of 
essential ingredients need to come together in order to compete with the 
entrenched in the global economy, without which it rarely occurs. By compete I 
mean building globally competitive companies.

My consulting firm/work took me to the SW near the peak of the S&L crisis. I 
performed marketing audits on most communities in the SW for investors, 
bankruptcies, turn around plans, acquisitions, etc. We were ready for a change 
and decided to move to Scottsdale and then a couple years later up to a mini 
ranch near Prescott. We were publishing self guided management systems for 
remote small businesses as part of our consulting firm when the 
commercialization of the Internet occurred. We were toying with software at the 
time- business planning, execution, etc. - a few years before they became 
common, so I decided to experiment on the Web. Virtual Franchise was our first 
effort- highly evolutionary, the effort quickly turned into I think the first 
personalized small business network- offering learning, applications, social 
networking, consulting, and e-commerce sales. The subscription service was 
among the most successful in the 1995/96 time frame.

Our growth rate was huge- the quality of members outstanding- some business 
modeling issues were still challenging- for example fraud was still a big 
problem then for online vendors, but so too were the costs to grow, so I 
started searching for venture capital. I found no one in the SW in VC working 
at our level, and most in SV who were would be considered competitors- if not 
already, they soon would be - the pattern then for e-commerce was to copy 
globally and fund locally. Still is to some degree.

One of our biggest challenges was with local vendors at the time- they weren't 
nearly flexible enough for the demands of the medium, or fast enough to 
adapt-or honest enough to work with me, so I decided to jump in totally myself, 
bringing all of the technical services in-house, training in networking and 
programming myself. The result was one of the first in-house e-commerce 
incubators, although we didn't use the name incubator- and it shouldn't be 
confused with most that use the name. Our effort was more like a small idealab, 
or an internal incubator for a corporation. We worked with some clients on a 
virtual basis, but we weren't in the real estate business. So for several years 
we worked (mainly me and one other partner with remote teams of contractors) 
very hard on the many issues facing viable and sustainable Web businesses, with 
every increasing technical sophistication. We produced the first shop the web 
campaign and portal, and a global learning network for thought leaders- all top 
universities- agencies- corps were members, attracting a very strong 
membership- probably the world leading effort, with multiple firsts in software 
applications. Our Kyield effort has roots in the latter. I was a pioneer of 
sorts in e-commerce, also KM and Semantic Web, although frankly both terms have 
been abused in the minds of many enterprise customers, and so I tend to be the 
messenger of bad news lately, delivering tough love if anything. At the time 
Google was being hatched, for example, I was deeply involved in the science of 
search engines- looking at several to license- tested several, finding Google 
to be best- before the angel round and long before the VC round, which probably 
occurred in part due to my communications with the investors. It had modeling 
problems, not technical.

We had multiple offers to relocate the incubator, one to take it public on 
relocation to the east coast, but for a variety of reasons- ethics (look at 
what happened to incubators after IPOs) & preference of team members on where 
they would live, we declined. We never did receive a viable financing offer 
from the SW. We did receive multiple institutional offers for a VC fund near 
the peak of the bubble, but I declined for reasons I hope are obvious. I did 
continue to work incubating our own ventures as well as towards a VC firm, 
launching Initium VC in 2002, based in AZ. We had a team of five including two 
very senior venture partners, myself, a biotech CEO, and three very strong 
scientists. 

Initium was a next generation firm- interdisciplinary- multiple functionality 
was our focus- working at the earliest stages of commercialization. We 
succeeded in getting on the radar as an emerging leader of many top limited 
partners, and competitors, with some substantial offers, but not of the type we 
considered sustainable, so after three years or so we sized the firm down to 
three of us which was sustainable. One of our friendly competitors in SV was 
interested in joining forces- most LPs still are strategic CA investors- so we 
relocated. The discussions included a large A round for Kyield, a new CEO for 
Kyield, and my joining their firm as VC partner.  We relocated to the Bay area 
just in time for the financial markets to unwind, staying a year before looking 
for a new home. We took a road trip to look at several places- all of which 
we've been to many times- including SF, and landed here.

I introduced Kyield to all of the appropriate private and public sources in NM, 
most of whom pointed us towards LANL's small business program. It wasn't a 
match for us- no SB program is- I've been counseling on SB programs since the 
early 1980s, but I played along for a while in large part to test the system. 
It failed. 

My personal advisors include quite a few of the most experienced and successful 
tech entrepreneurs, venture capital partners, and scientists. In several cases 
we've co mentored for years. Our current plan for Kyield is simply to license 
it to others rather than a build out- there is no incentive to accept the risk 
of investment or to invest more to built it out- that would benefit NM, but not 
us, so without very strong community support it doesn't make sense. 

I'm currently writing a book about our experiences, global economics, 
technology, and finance, with a particular focus on modeling of reforms, and 
innovation. 

>From several months on the ground now, for what it's worth- NM doesn't need to 
>promote complexity theory or R&D, but rather human capital improvement in 
>entrepreneurism- particularly relating to entrepreneurial culture, but then 
>that's assuming that the culture desires more commercialization. I'm not at 
>all certain that it does, frankly. 

So while I have an interest in complexity and software, I don't think it should 
be the priority of SF or NM. I could be wrong- seeking evidence that I am.

Otherwise open to suggestions. Regards,

Mark Montgomery





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