-----Original Message----- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Soenke Zehle Sent: Monday, September 01, 2003 3:09 AM To: [EMAIL PROTECTED] Subject: [prep-l] adbuster looking for support
[via CRIS] To coincide with the UN's upcoming World Summit on the Information Society, Adbusters is setting in motion an ambitious new campaign. Although time is short, we're hoping D.C. Indy Media would be interested in getting involved or simply endorsing the efforts. Please, have a read through the (short) overview attached and let us know what you think. To be clear, it's not financing or a huge time commitment we're looking for, only your support, partnership and solidarity. Thanks for your time. Hope to speak with you soon, Background The UN's World Summit on the Information Society to begin later this year in Geneva, Switzerland, promises ? among other things ? to address the issue of media democracy. Its greater mission is to develop a 'vision of the future' in which all have fair and equal access to society's communication networks. Adbusters applauds these sentiments but fears delegates will not go far enough to reverse the current order; particularly, in the areas of media concentration and corporate control over the communication spectrum. So, we're aiming to shake things up. Exposing how serious these issues have become is the purpose of our latest campaign, Testing Media Carta. Of course, we'll be bringing results to the summit, personally. The Details It begins with an attempt to purchase airtime from major television networks around the world ? in American, Canada, UK, Germany, Japan, Italy, France, South Africa and Australia. The goal: to have our 30 second 'advocacy' spots (un-commercials as they are often called) played during standard advertising-breaks. During the evening news, video-shows, and sitcoms, alongside the slick marketing of multinationals, we're aiming to broadcast the need for major social change. It's unlikely all of the spots will be aired. In fact, it's a safe bet that most will be rejected outright. Networks and/or national regulators have in the past routinely refused to sell us airtime, citing our 'controversial' or 'issue oriented' content as justification. It's contrary to free-speech. It's also the norm, because we've given unaccountable institutions control of our communication networks. This campaign is about media democracy: the right of every human being to communicate in any medium, to seek, receive and impart information, regardless of frontiers. Where Do You Fit In? The spots are hard hitting and address a wide range of issues from corporate power to consumer culture, to environmental sustainability to the WTO. They are messages meant to challenge our current, destructive course and stimulate debate about alternative futures. If D.C. Indy Media is interested in having its name/logo appear at the end of any of the television spots ? as a supporter/partner/etc.. ? we would be pleased to included it. You will soon be able to preview the spots online; we expect to have them posted by the end of the week. Quicktime and RealPlayer format will be available. -- http://demandmedia.net/ Collaborative Video Blog _______________________________________________ prep-l mailing list [EMAIL PROTECTED] http://lists.emdash.org/mailman/listinfo/prep-l _______________________________________________ Futurework mailing list [EMAIL PROTECTED] http://scribe.uwaterloo.ca/mailman/listinfo/futurework
