Branding Guide clarification
----------------------------

                 Key: INCUBATOR-65
                 URL: https://issues.apache.org/jira/browse/INCUBATOR-65
             Project: Incubator
          Issue Type: Improvement
          Components: site
            Reporter: Xavier Hanin


As dicussed on the mailing list recently [1] and [2], I think the branding 
guide would benefit from some clarification and examples. The second link point 
to the message with what need some clarification IMO.

Here is a copy of the message:
On 5/23/07, Martijn Dashorst <[EMAIL PROTECTED]> wrote:
>
> On 5/22/07, Xavier Hanin <[EMAIL PROTECTED]> wrote:
> > Mmm, it's still not completely clear. Is the phrase "However, the
> > Public Relations Committee MUST review any releases by affiliated
> > organizations or groups to ensure they comply with these branding
> > guidelines." referring to press release announcing the podling only,
> > or to all press releases? Since it seems it's not allowed to issue
> > press releases announcing the release, I'd think it's for press
> > releases that reference the podling. And that's what my article will
> > do, reference the podling.
>
> I think the gist is in the term "Press release". I think a press
> release is something other than an article. A press release is
> something like "Foo is adopting Apache Ivy in its product line and
> providing professional support for it." and send it across the wire,
> i.e. an announcement.
>
> This is of course something different than "This is how you manage
> your Java project dependencies using Apache Ivy, currently undergoing
> incubation at the Apache Incubator." which is published on
> theserverside.com and/or infoq. 

It makes sense, indeed. But I think it would be nice to have something in
the branding guide more clearly understandable.

[1] http://www.nabble.com/to-brand-or-not-to-brand--tf3795172.html
[2] 
http://www.nabble.com/Branding-Guide-clarification-%28was-Re%3A-to-brand-or-not-to-brand-%29-tf3802984.html

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