I'm CC'ing Shane to try to get a response.

John

On Fri, May 27, 2016 at 9:44 PM John D. Ament <johndam...@apache.org> wrote:

> TBH, I'm a bit surprised with the answer provided by Shane in the JIRA.
> My understanding has been that branding is an important part of incubation,
> so hearing that it should come near the conclusion is a bit perplexing.
>
> Hopefully he can provide some clarification of it.
>
> John
>
>
> On Fri, May 27, 2016 at 7:19 PM P. Taylor Goetz <ptgo...@gmail.com> wrote:
>
>> +1 for doing it early. Waiting to the bitter end can delay graduation,
>> and a podling rename can be disruptive.
>>
>> IMO part of incubation is about establishing and learning how to protect
>> your brand. Establishing a brand is not an exercise you want to have to do
>> twice.
>>
>> -Taylor
>>
>> > On May 27, 2016, at 6:37 PM, Mattmann, Chris A (3980) <
>> chris.a.mattm...@jpl.nasa.gov> wrote:
>> >
>> > I’ve always done the podling name search right away. I’m not
>> > sure where that comment came from from Shane - my experience
>> > has been the opposite.
>> >
>> > ++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
>> > Chris Mattmann, Ph.D.
>> > Chief Architect
>> > Instrument Software and Science Data Systems Section (398)
>> > NASA Jet Propulsion Laboratory Pasadena, CA 91109 USA
>> > Office: 168-519, Mailstop: 168-527
>> > Email: chris.a.mattm...@nasa.gov
>> > WWW:  http://sunset.usc.edu/~mattmann/
>> > ++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
>> > Director, Information Retrieval and Data Science Group (IRDS)
>> > Adjunct Associate Professor, Computer Science Department
>> > University of Southern California, Los Angeles, CA 90089 USA
>> > WWW: http://irds.usc.edu/
>> > ++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >> On 5/27/16, 3:35 PM, "Stian Soiland-Reyes" <st...@apache.org> wrote:
>> >>
>> >> I think the point is that name search is not a blocker for doing
>> incubator
>> >> releases - it can be time consuming and there are many other
>> "bureaucratic"
>> >> steps to get through in the beginning like IP clearance and license
>> >> checking.
>> >>
>> >> For brand new projects, name search can therefore be delayed - their
>> name
>> >> is less important as their community will be fully within the
>> incubator to
>> >> start with.
>> >>
>> >> However I think for established distributed projects moving to the
>> >> incubator it is more important to sort name earlier - it can be
>> disruptive
>> >> enough for the community with the change of infrastructure and the
>> >> formalities, so you may might not want to confuse them again with a new
>> >> name many months later - effectively changing all infrastructure again.
>> >>
>> >> Some podlings found their name could be tricky trademark wise and had
>> to
>> >> change, but getting together and deciding a new name can even be a good
>> >> thing, as it breaks any legacy corporate ownership and builds a new
>> >> collective identity.
>> >>> On 27 May 2016 7:20 p.m., "Balaji Ganesan" <bgane...@apache.org>
>> wrote:
>> >>>
>> >>> Podling namesearch is essential step that needs to be completed
>> before the
>> >>> podling graduates. There is no specific guidance, as far as i know,
>> on what
>> >>> stage of podling you should do it.
>> >>>
>> >>> That said, it would be better to do this early enough and get
>> approval on
>> >>> the name. If there is any reason to change name, due to a conflict,
>> it is
>> >>> better to do it before releases are made and community starts building
>> >>> around. Name change is always a pain.
>> >>>
>> >>>> On Fri, May 27, 2016 at 11:07 AM, Jakob Homan <jgho...@gmail.com>
>> wrote:
>> >>>>
>> >>>> We were getting ready to start the PNS for Airflow when I came across
>> >>>> this comment from Shane in regards to Kudu:
>> >>>>
>> >>>> https://issues.apache.org/jira/browse/PODLINGNAMESEARCH-93
>> >>>> "This looks like a pretty good set of search data, but we usually
>> >>>> don't work on resolving PODLINGNAMESEARCHES until a podling is
>> clearly
>> >>>> established, has a release, community is building, etc."
>> >>>>
>> >>>> This is surprising to me and different than the last time I was
>> >>>> involved in an incubating project.  Is this correct?
>> >>>>
>> >>>> It seems more useful to determine if a name can be used early in the
>> >>>> incubation, before releases, talks, thousands of lines code, package
>> >>>> names, emotional attachments, etc.  In the event that a podling
>> fails,
>> >>>> nothing is lost by okaying the name early, assuming we don't attempt
>> >>>> to trademark (which we haven't been for non-TLPs, I believe).
>> >>>>
>> >>>> Any thoughts?  Any reason not to start doing the PNS for Airflow now?
>> >>>>
>> >>>> Thanks,
>> >>>> Jakob
>> >>>>
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