I think we all know apple ain't clueless (although being clueless when filing patent applications can be a good thing to limit prior art!). there may (or not-I haven't read the application and they are very painful to digest) be new things in the application, but who says apple isn't simply firing a shot across the bow of would-be competing products/platforms/companies?
Ian White :: Urban Mapping, Inc. 690 Fifth Street Suite 200 :: San Francisco CA 94107 T415.946.8170 :: F866.385.8266 :: urbanmapping.com <http://www.urbanmapping.com/> ________________________________ From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Mike Liebhold Sent: Monday, November 05, 2007 9:05 AM To: [email protected] Subject: [Geowanking] Apple attempting to patent Locative Media? Andrew Turner pointed out this post ( below ) by Adena Schulzberg on the Directions Mag, All Points blog. I haven't read the whole application in detail yet, but at first glance it appears that Apple is totally clueless about dozens of prior implementations; including many Locative Media events funded by European arts councils, and also developements by companies like HP who are already offering something called Mediascape which enables precisely the functionality this abstract describes. Maybe someone else here will read this differently, and can point out what unique capabilities Apple is claiming ... - Mike Patent Watch: Apple Applies for LBS Media Delivery Patent <http://apb.directionsmag.com/archives/3564-Patent-Watch-Apple-Applies-f or-LBS-Media-Delivery-Patent.html> The application for Location based media presentation <http://appft1.uspto.gov/netacgi/nph-Parser?Sect1=PTO2&Sect2=HITOFF&p=1&; u=%2Fnetahtml%2FPTO%2Fsearch-bool.html&r=1&f=G&l=50&co1=AND&d=PG01&s1=20 070256115.PGNR.&OS=DN/20070256115RS=DN/20070256115> describes a method for delivering different digital media content depending on where the user is located. Thus you get different information if you were in the U.S. vs. Spain, running uphill or down, or enterring a study hall. The location informatoin could come from GPS or be assigned. The abstract: Media can be presented based on location associated with presentation of media (e.g., physical location of a device that is to present media). Presentation of media can be effectively controlled in order to automatically present a first media content (e.g., a list of songs, an album) in accordance with a first set of media presentation attributes or parameters (e.g., volume associated with presentation of audible media) at a first location, while a second media content is automatically presented in accordance with a second set of media presentation attributes or parameters when the current location is changed to a second location.
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