Traditionally in western countries, specially those who are previous dominions 
of Britain, gin used to be the choice of liquor for alcoholics for two reasons. 
You could get a very cheap version and you could get high on it pretty fast.

Not so much in India where there is country liquor which is much cheaper and 
more potent, but in nations that don’t have their own “country liquor”. 

Cheap gin has been replaced by Tequila for alcoholic’s preference, though the 
more expensive brands like London, Beefeater and Bombay Sapphire continue to be 
imbibed along with tonic or lime juice cordial and sloe (a wild plum) by 
pretentious non-alcoholics. 

I never knew gin to be a regular drink of any non-alcoholic tipper.

Roland
Toronto.


> On Jul 11, 2019, at 4:58 AM, Patrice Riemens <patr...@xs4all.nl> wrote:
> 
> Aloha,
> 
> ... is a typical 'branded good', the value of which is mainled constituted by 
> its 
> name. The product itself I find indifferent and will take (almost) any IMFL 
> Gin in 
> preference to it. Here in Italy I consume Tancqueray, also a brand, but less 
> pretentious than B.S. (what's in a name ...). It costs actually (slightly) 
> less, 
> another demonstration of the power of the brand.
> 
> And since Gin goes with Tonic, another note on that: my advice is to choose 
> it 
> carefully, and probably decide against established brands, like Schweppes. 
> Test 
> the taste and go for a Tonic with less sugar! In NL I corresponded with the 
> makers 
> of 'London Tonic' who explained me that their low price, half of that of 
> 'reputed' 
> brands, was due to (i) no publicity (ii) less sugar. In Italy the best choice 
> is 
> the Coop tonic: 30% less sugar and costs only €0,33c for half a litre.
> 
> Fewer Tree and other fancy makes? (at around € 1,50 for ... 18cl) A total 
> waste of 
> money - and of taste.
> 
> Cheers indeed!
> p+2D!

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