Every company has the same opportunities to market just as the next. It's not apple's fault if they are more effective at it than other companies or if people want their products more than they want those of other companies. The hatred on this list is just silly. Saying that people who choose to buy their products because they like them are idiots is just silly. There was a time when apple was nearly bankrupt and they certainly did not have they money they have now, but yet they created products that people liked and bought....they took the music player business away from Sony who owned the Walkman market. They certainly were not the first company to make phones and tablets, but they understood enough about human nature to know that people don't want to spend their money on chunky stuff. Apple's success says a lot about the lousy competition they have, more so than the amount of marketing they do.
Who cares if it's a walled garden or not if it does what people want to do. If people choose to buy stuff from iTunes, it can only be because it servers their desires to do so. It's their money. Saying they are idiots for doing so is just some weird form of sour grapes. It makes zero sense. On Apr 4, 2012, at 2:47 PM, Thane Sherrington <[email protected]> wrote: > At 03:15 PM 04/04/2012, Anthony Q. Martin wrote: >> Nonsense. it is giving "people", as in those how buy stuff from Apple, >> exactly what they want. Were it not, people would not buy. You can't force >> people to buy stuff just by marketing...they have to want what you have to >> sell. And the closed walled garden must not be so bad, since people are >> willing to go there. Just because you don't like it, doesn't make all those >> people idiots. Those who want a piece of the pie are free to market and >> offer whatever products they wish. But why aren't they doing so? > > I'm not sure if you completely misunderstand marketing or are just being > argumentative. You don't "need" anything that Apple sells. No one does. > You just "need" food, shelter and clothing. Marketing creates "want" which > is then fulfilled by the company doing the marketing. Apple has a lot more > money than most of it's competitors and has a charmed connection with the > media which gives it a huge advantage when marketing. I'll bet people don't > want to be in a walled garden. They just don't realize there is an option. > > Anyway, the fact that most of the rest of the human race are idiots is pretty > obvious. Present company excepted of course. :) > > T >
