*Sreelatha Menon:* Media of the massesMobile-based news services have opened
the media for the rural poorSreelatha Menon / New Delhi June 20, 2010, 0:10
IST

Dial 080-40952044 and you are transported to another world in a village in
Chhattisgarh’s Rajnandgaon. A reporter, Bhanu Sahu, tells you how women
panches in a village are not getting payments under the National Rural
Employment Guarantee Scheme as their names are not in the muster roll. She
says male panches are getting paid even without working under the scheme.
The reporter says this is the state of affairs in other parts of the
district too where genuine payment claims are being denied. In barely two
minutes, you listen to the story of this far-away village as mobile-based
news service CG Net Swara gives daily news snippets of areas that are least
reported about and are vital for the media as well as the government.


Another story is about a single-teacher school in Kangri village, where
classes have been suspended as the teacher has been called for census
operations.

Swara was the brainchild of journalist Shubranghshu Chaudhry, who
implemented it with a scholar from Massachusetts Institute of Technology, as
part of a fellowship project under Knight International.

Now, it has become an outlet for information from the most interior of
villages, not only in Chhattisgarh but also Orissa, Jharkhand and southern
Uttar Pradesh bordering Chhattisgarh.

But since it is focussing on tribal areas which also happen to be
Naxal-affected, it is also causing concern to security and intelligence
agencies. The service had to be stopped for some time and was revived with a
new number.

The question is whether these services, which help people in villages get
heard, should be banned or monitored?

So far, there is no agency to monitor the service.

Meanwhile, there is another mobile-based news service, called Gaon ki Awaaz,
started by a journalist from Noida-based International Media Institute of
India and aired in Uttar Pradesh. The area being covered is the Mathura
region.

Whether these services are universally accepted or not, a new tool has been
unveiled for use of those who wish to tell stories of the marginalised
sections of the country or outside.

If phone news service numbers are popularised, people, in Jharkhand or
Sikkim, will be able to air their stories by just making a call. That, it is
said, will be the beginning of the end of the rural-urban divide as well as
the people-media divide as the citizen takes over.

Shubranghshu Chaudhury and his wife Smita are running Swara almost alone
from New Delhi with a few activists in villages providing stories. For the
service to be effective, people should be in a position not only to run the
service but also be familiar with the number.

Today, Swara has just three stories and a new number which has to be
popularised among tribals. There is fear of the number being misused. Smita
says the solution is for the government to monitor those who run the service
rather than discourage or stop it.

She says Swara may be replicated in other states. However, a better thing
will be more services coming up in other states or representing other
interests. This will ensure that people hear stories about Dalits, Muslims,
other minorities, students, women, children by calling up different numbers.
This will mean more news for print and electronic media and more corrective
action, wherever necessary. This will also mean more open windows and less
social vermin.

http://www.business-standard.com/india/news/sreelatha-menon-mediathe-masses/398805/
-- 
Adv Kamayani Bali Mahabal
+919820749204
skype-lawyercumactivist

"After a war, the silencing of arms is not enough. Peace means respecting
all rights. You can’t respect one of them and violate the others. When a
society doesn’t respect the rights of its citizens, it undermines peace and
leads it back to war.”
-- Maria Julia Hernandez


www.otherindia.org
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www.phmovement.org
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