How things used to be done. Interesting perspective on process and benefits to 
the organization.


IBM Branch Offices: What They Were, How They Worked, 1920s–1980s

James W. Cortada

Abstract:
IBM branch offices were the company’s local face around the world in the 20th 
century. Its sales and customer support came out of these organizations, which 
are described here, using the example of one branch office as a historical case 
study. Additionally, personal perspectives on their role of having worked with 
these during the 1970s and 1980s are provided.

Published in: IEEE Annals of the History of Computing ( Volume: 39, Issue: 3, 
2017 )


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