Marketing Textbooks

 

Belch & Belch. Advertising & Promotion An Integrated Marketing Communications Perspective, fifth edition  $60 (very new)

 

Kotler, Armstrong, Brown, Adam & Chandler Marketing, 4th edition.  $20

 

Cateora, Philip and Graham, John (2002), International Marketing,11 edition (with notes & supplementary readings) $80 (very new)

 

Coughlan, Anderson, Stern & El-Ansary, (2001) Marketing Channels, 6th edition(with photocopied supplementary readings)$60 (very new)

 

International Business Textbooks

 

Dess & Lumpkin (2003),Strategic Management: creating competitive advantages (with course reader)  $50 (very new)

 

Hill, Charles, (2001), International Business: Competing in the Global Marketplace, Irwin. 3rd Edition. $50

 

Adler, N. J. (2002) International Dimensions of Organizational Behaviour, 4th edition $45 (very new)

 

John D. Daniel & Lee H. Radebaugh, International Business: Environments and Operations, 9th edition (photocopied chapters only) $25

 

Economics Textbooks

 

Sloman, J. & Norris, K. (2002) Macroeconomics, Prentice Hall Australia, 2nd edition  (inclusive of study guide)  $80 (very new)

 

Crompton, Swann, Hopkins, McEachern, (2002) Macroeconomics A Contemporary Introduction $50 (very new)

 

McTaggart, Findlay & Parkin. Economics, 3rd edition $30

 

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