A very interesting Editorial based on experience of personal threats for
working for Public Good. Read in the Link how Goons are a superior force
against the socially concious citizens.



'SLAPP'ed but will not submit 
 
In the first week of April this year, a group of men came and stood outside the 
Centre for Science and Environment (cse), New Delhi. They carried placards with 
offensive slogans directed at me. We understood the �protesters� were 
ostensibly from an ngo we believed was a front for the pesticide industry. We 
also understood the picket to be the latest in a dangerous pesticide industry 
mindgame.

Let me explain. For the past few years, the pesticide industry, represented by 
its rich and powerful owners, has held press conferences across the country 
slamming cse�s research on pesticide residues in food, in the blood of farmers 
in Punjab and in the soil, water and food of diseased and deformed villagers of 
Padre in Kerala. During this period, we have received dozens of legal notices 
from this industry, threatening dire consequences. Every time we have replied 
to these notices, stating the facts, there has never been a follow-up. Instead, 
another notice for some other frivolous reason gets sent threatening dire 
consequences. Initially, the industry targeted our research. The focus then 
moved to us�to cse�before settling on me. A year ago, they hit a real low when 
they began circulating obscene cartoons of me that Rajju Shroff, owner of a 
leading pesticide company, had drawn. 

In all this time, even as we refused to give in to the threats, we also 
respected their right to protest. This time, too, we decided to leave the 
picket alone. Then, a few days into the �protest�, a journalist with a city 
daily visited and recognised one of the protesters outside our gate. This was 
not an employee of the aggrieved pesticide company or a protesting ngo, he 
said. This man was a representative of a public relations company who had met 
him, on behalf of biscuit manufacturers, to make the case that government 
should allow processed food, instead of cooked hot meals, in the multi-crore 
school meal programme. 

We were puzzled. Surely, Indian industry was too proud or forthright to hire 
protesters? Why would reputed public relations companies engage in dirty tricks 
and intimidation? We knew this kind of thing happened in the us, where 
corporations hired lobbyists and white collared goons. But was this now 
happening in India? We decided to investigate. 

When we checked with all known names in the public relations business, nobody 
had heard of this company�Media Expressions Consortium. Finally, when my 
colleagues tracked it down to a small office based in a Mumbai suburb, a 
sinister canister of worms leaked out. The company, we learnt, represented the 
biggest of the polluters�the plastic industry and pesticide industry�as well as 
others, like the biscuit manufacturers, to defend their interests. The company 
boss proudly told my colleague he was out demonstrating in front of our office. 
But in the same breath he told her he had nothing to do with the protest. We 
realised why. His was a �shadow� affair. This was the new face of Indian 
business�the hidden lobbyist who could skillfully make out cases for clients in 
different ways, from power-point presentations to physical protest, all on 
hire, for a price. 

Clearly this is now the toolkit of industry to deal with dissent�to suppress 
public opinion and to subvert decision-making via a fine public relations 
makeover. If you don�t believe me just consider how, in this same period, the 
pesticide industry through its associations has filed countless cases against 
activists and scientists, but with an important difference. These cases derive 
from what is known in the us as slapp �acronym for �strategic lawsuits against 
public participation�. These are �different� because the corporation (or its 
front organisation or lawyer) uses it not to get justice, but to threaten, 
intimidate and gag. The cases are filed not against institutions that can 
defend their interests but carefully target individuals and, in particular, 
professionals who refuse to prostitute their science to suit industry. The 
companies who file slapp cases rarely win in court, but make the defendants 
spend a huge amount of time and money running to the courts to fight the case. 
This harassment discourages others from petitioning government on public 
issues. Industry�s business is served. 

A few years ago, the Pesticide Association of India now called the Crop Care 
Federation of India sent Y S Mohana Kumar, the lone doctor in Padre, a strong 
legal notice threatening massive damages. His crime? He had worked tirelessly 
among villagers afflicted with terrible mental and physical ailments that 
pesticide residue poisoning had caused, and had raised the issue publicly. 
Padre is a village devastated by the spraying of endosulfan; every house has a 
victim crying for justice. The industry continues to deny its shame. Instead, 
it continues to threaten and abuse. The latest victim is a retired government 
scientist who undertook the research that indicted pesticides for the ailments 
in poisoned Padre. Till she worked with the Ahmedabad-based National Institute 
of Occupational Health, industry and its agents did nothing. But the moment she 
retired, the attacks began. She has already received two legal notices, and 
more threats, we know, will follow. Industry wants to ensure that others learn 
from her example�do not �dare� to do science that works for public good. 

Even as I write this, I know that the dirty tricks department of the pesticide 
industry is working over-time to find innovative ways to attack. Last week they 
decided to up the ante�to target my house so that they can harass my 80-year 
old mother. But we all know there is too much at stake here to let a few sticks 
and stones break our bones. 



 






http://www.downtoearth.org.in/editor.asp?foldername=20080615&filename=Editor&sec_id=2&sid=1

-- 
Dr.V.N.Sharma

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