This new venture with Airlogica follows the recent launch of the carrier's pioneering Etihad Guest programme, a loyalty scheme which challenges the traditional airline approach and instead responds to customer demand by offering its members flexibility of choice, transparency and convenience. "After an extensive review we have identified Airlogica's Zeus as the best available product to manage the challenging area of our distribution costs across the GDSs. Furthermore, Zeus will allow us to gain a deeper understanding of all travel agent bookings, which we are confident will lead to a decrease in GDS costs and, in turn, will enable us to continue offering our Guests a superior service."
http://methodiquill.blogspot.com/2006/09/etihad-airways-revenue-management.html
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