Dear all,

A new article from Stefan Larsson if the Cybernorms Research Group, called 
"Copy Me Happy: The Metaphoric Expansion of Copyright in a Digital Society", 
was just published International Journal for the Semiotics of Law.

In it Larsson uses conceptual metaphor theory to argue for that copyright has 
expanded in a digital society. To do so Larsson uses a model for calculating 
values for media files that was used in the case against The Pirate Bay and 
calculate the entire value (according to this model) of one entire BitTorrent 
site to show how big the numbers gets. Larsson argues that this 
value-by-click-assumptions can be questioned in a digital context, and that 
these assumptions essentially come from an analogue, pre-internet 
conceptualization of reality. 

Merry Christmas :)

Best,
Marcin


Find it here: 
http://link.springer.com/article/10.1007/s11196-012-9297-2
Copy Me Happy: The Metaphoric Expansion of Copyright in a Digital Society

International Journal for the Semiotics of Law - Revue internationale de 
Sémiotique juridique
Abstract
The article uses conceptual metaphor theory to analyse how the concept of 
“copy” in copyright law is expanding in a digital society to cover more 
phenomena than originally intended. For this purpose, the legally accepted 
model for valuing media files in the case against The Pirate Bay (TPB) is used 
in the analysis. When four men behind TPB were convicted in the District Court 
of Stockholm, Sweden, on 17 April 2009, to many, it marked a victory over 
online piracy for the American and Swedish media corporations. The convicted 
men were jointly liable for the damages of roughly EUR 3.5 million. But how do 
you calculate damages of file sharing? For example, what is the value of a 
copy? The article uses a model for valuating files in monetary numbers, 
suggested by the American plaintiffs and sanctioned by the District Court in 
the case against the BitTorrent site TPB, in order to calculate the total value 
of an entire, and in this anonymous other, BitTorrent site. These calculated 
hypothetical figures are huge—EUR 53 billion—and grow click by click which, on 
its face, questions some of the key assumptions in the copy-by-copy valuation 
that are sprung from analogue conceptions of reality, and transferred into a 
digital context. This signals a (legal) conceptual expansion of the meaning of 
“copy” in copyright that does not seem to fit with how the phenomenon is 
conceptualised by the younger generation of media consumers.

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