'We are failing': Digital Transformation Office CEO Paul Shetler warns public 
service
Phillip Thomson
Public Service Reporter
The Canberra Times.
July 28, 2015 - 11:08AM
http://www.smh.com.au/it-pro/government-it/we-are-failing-digital-transformation-office-ceo-paul-shetler-warns-public-service-20150728-gilqbd.html

Australia's public service must stop failing customers and become as good as 
Airbnb and Uber at helping people, the bureaucracy's new Digital Transformation 
Office chief Paul Shetler said. 

Mr Shetler told a crowd of 300 at a breakfast at the National Gallery of 
Australia on Tuesday that most users were reporting a problem with Australian 
government websites.

"Our job is to serve the public and we are failing," he said. 

"It's not good enough in the age of Uber and Airbnb.

"If Amazon did that they'd go out of business."

He said Australians, like people in many countries, often became overwhelmed 
because they were wrongly forced to keep in their minds a map of how government 
services worked when dealing with the public service.

"It's not a policy problem, it's a delivery issue," Mr Shetler said. 

"In many places now government is leading in service delivery [over the private 
sector]."
Mr Shetler is 28 days into his new job of chief executive of the DTO.

The DTO is a small agency with a modest budget answering to Communications 
Minister Malcolm Turnbull created to reform how the government interacts with 
Australians on the internet.

Secretaries Drew Clarke and Kathryn Campbell from the Communications and Human 
Services departments and Australian Public Service Commissioner John Llloyd 
chose Mr Shetler for the job with final approval granted by the minister. 

He has moved from the United Kingdom where he was an executive in the 
Government Digital Service and the Chief Digital Officer for the UK Ministry of 
Justice. 

[He was only with MoJ for a year, and at GDS for 4 months:  
http://www.cio.co.uk/news/cio-career/ministry-of-justice-cdo-leaves-for-gds-director-post/
but he claims that the MoJ period was pretty dynamic.

[He may have sought greener pastures in order to avoid association with a 
likely train-wreck that he'd inherited, the UK's 'Common Platform Programme'.  
This was intended to deliver 'Identity Assurance', i.e. the national id scheme 
you have when you haven't got a national ID scheme:  
http://www.computerworlduk.com/news/service-management/moj-seeks-help-with-project-digitise-courts-3542157/
 ]

Mr Shetler said his first weeks at the helm of digital reforms in the UK were 
filled with "hostile meetings" where people thought he represented a group of 
latte-sipping time wasters who wore cargo shorts and peddled the latest fad.

Eventually he said the attitude changed because he and others focussed on 
reforms they could make easily and quickly to prove to public servants and 
clients they were interested in making life easier for people. 

They could then work their way toward bigger changes and he said he would bring 
the same approach to Australia.

During his time in the UK he made it easier for citizens to access applications 
for civil claims, book prison visits and fill out power of attorney 
applications.

He was also involved in overseeing the roll out of a common platform to change 
the outdated way staff worked across the UK's court system.

In February CIO reported successful delivery of the platform was in doubt, 
according to the UK's projects watchdog, the Major Projects Authority.

"You can't do it all at once otherwise it will be a train wreck - it must be 
iterative and responsive starting from a position of humility," Mr Shetler said 
at the Institute of Public Administration Australia event on Tuesday.

At the same time he said goals would be set to make changes within timeframes 
of about five months.

Small businesses, job seekers and parents were the top three categories of 
people dealing with the federal public service online and he said the economy 
could save more than $20 billion each year by reducing face-to-face and postal 
interactions.  

Mr Shetler said his new position was the "best digital job in the world" and 
came with huge opportunities because the Australian government was so willing 
to bring in changes across and between departments and agencies. 

He said at all times his focus would be on the customer. 


-- 
Roger Clarke                                 http://www.rogerclarke.com/
                                    
Xamax Consultancy Pty Ltd      78 Sidaway St, Chapman ACT 2611 AUSTRALIA
Tel: +61 2 6288 6916                        http://about.me/roger.clarke
mailto:[email protected]                http://www.xamax.com.au/

Visiting Professor in the Faculty of Law            University of N.S.W.
Visiting Professor in Computer Science    Australian National University
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