On Wednesday 11 October 2006 06:16, Dinesh Joshi wrote: > Windoze bashers have little credibility with users if you're trying > to show them the world of Linux. > > Linux has its own identity. Linux is not successful because Windoze > is BAD. Its successful because IT IS GOOD. Linux should NOT be > considered the best amongst the worst. Its should simply be the > best in absolute terms.
Particularly if u want to avoid the free beer argument and earn $$. Also imo the "M$ bashing" here is not to be used as is in any marketing spiel but tactfully woven into your marketing story, which i presume everybody does. Use "bashing" as is and u are going to be switched out, as u pointed out, or loose out fully justified $$. I always start with the freedom part (again suitable woven into the mktg story). U know basic managment theory mandates freedom - multiple sources Flexibilty - need the sources Reliability - heh heh Cost effective - impossible if any one of the above is missing. so if u are unable to sell u havent done your homework or u have a very managment theory challenged customer. -- Rgds JTD -- http://mm.glug-bom.org/mailman/listinfo/linuxers
