[Apologies for cross-posting]

-- G.

===================== FOR IMMEDIATE RELEASE =====================


Semapedia Introduced to Africa: Powered By "Made In Ghana" Technology
"Wikipedia, Semacodes, and Semapedia - The Physical Wikipedia"

Accra, 7th April, 2006


The Ghana-India Kofi Annan Centre of Excellence in ICT introduced the Semacode technology and the Semapedia application to a segment of the Ghanaian public in a presentation delivered by Guido Sohne, Developer-In-Residence at the Kofi Annan ICT Centre for Excellence and Chief Software Architect of CoreNett Ltd,
a Ghanaian electronic transaction processing company [0].

Introduced for the first time in Africa, the Semapedia is an application of the vast information available on the Wikipedia and the simple yet practical URL barcode, called the Semacode. A physical entry is made into the Semapedia
when a real world object or location is tagged with a high capacity, two
dimensional, error correcting bar code technology called Semacode.


THE SEMACODE TECHNOLOGY

The Semacode [1] (a URL barcode), was conceived in Canada (North America), and includes portions (such as one of the very first versions) that were developed in Ghana (West Africa) by local software developers. Simon Woodside, the founder of the Semacode Corporation [2] and the Semacode Organization [3] contacted Mr. Sohne for assistance in developing an early version of Semacode
and Mr. Sohne in turn recommended Francois Bonin, another
Developer-In-Residence at the Kofi Annan Centre for Excellence, to develop this software. Mr. Bonin successfully delivered on the project to develop an implementation of this technology, which later on has become increasingly
widely adopted and known.

The significance of Semacode is that one can now link a real world, physical object to arbitrary data. Before there has been no link, except for things like ordinary barcodes such as those used in stores to label products, or on books to indicate publication details. Unlike Semacodes, traditional barcodes have limited storage for information, are fixed function and good for only one narrow application, and also require the use of special, custom hardware and
software to read or access such barcodes.

With the Semacode approach, all it now takes is for an ordinary camera phone, equipped with a Semacode reader software package (available free of charge by pointing your mobile phone web browser to the 'over the air' distribution [4]). There is no need to purchase any hardware or software to read these two
dimensional barcodes.

Semacodes, by embedding a URL into a barcode, enable any portion of the
Internet to be 'attached' to any object, and can replace barcodes by going further to give arbitrary information on the Internet, not just the simple
product number.

After the successful development of the core of the Semacode
encoding software (called the Semacode Tagger), Semacode went on to achieve
user adoption, such as with the inception of the Semapedia, the Physical
Wikipedia [5].


SEMAPEDIA, THE PHYSICAL WIKIPEDIA

In the words of Stan Wiechers and Alexis Rondeau who are the founders of the Physical Wikipedia, "Semapedia is a non-profit project. [The] idea was to bring the amazing knowledge from the wikipedia to places in the *real* world where it matters. Being able to stand in front of a building and dive into
its history right on the spot is something incredible useful to anybody.

Doing that by just taking a picture with your mobile phone of a semacode is a very very simple interaction that is understandable to everybody. We have been explaining and showcasing to people with no technical background at all
and they still immediatly understand the use and value of our project.

Semapedia is a community project, everybody can go to our site and create semapedia tags via a simple text entry form right away, print them out and
start hyperlinking ojects to the information he wants people to know."


MADE IN GHANA

Following his interest in the initial development of the Semacode encoder, Mr Sohne [6] has continued with Semacode technology by developing free software, licensed under the GNU General Public License, to create Semacodes. The first version of his software was developed as an experiment to investigate the benefits of writing code for the Apple Mac OS X operating system [7]. Mr
Sohne had at the time recently acquired an Apple PowerBook and used the
Semacode as a goal to be achieved that would serve as a learning exercise for
the newly acquired hardware.

This software grew to include a C to JavaScript port of the Semacode encoder to run within a web browser, so that it could be accessible on all platforms, and not just the Apple platform [8]. Within computer software development, a port can be considered akin to a translation between two human languages. It retains the essence of its source, yet is somewhat different while performing the same function. With that transformative step, each Web browser is itself
a full blown Semacode encoder, regardless of platform.  And since each
Semacode created by the software is in a hyperlink format, all the Semacodes
created can be conveniently stored by web engines such as Google.

Powering this all, are deceptively simple Semacode symbols that are easy to
create and quick to read, a testament to simple ideas brought to life by
complex systems. Perhaps the real genius of the idea behind the Semacode, brainchild of Mr. Simon Woodside of Semacode Corporation, is that it is so simple that it works so well and so easily. It was not so simple before the breakthrough concept of the Semacode as a URL barcode that is accessible by a
wide variety of 'off the shelf' camera phones!


BRINGING SEMAPEDIA TO AFRICA

Today, this introduction of the Semapedia and its associated technologies, at the prestigious Ghana India Kofi Annan Centre of Technology [9], explained and
explored the possibilities that are opened by the use of Semacodes.  The
audience received the talk very well and suggested several interesting ways of locally applying Semacodes during an engaging discussion during question and
answer time.

The introduction of the Semapedia immediately preceded the launching of the first African entry into the Semapedia which will took place immediately after
the talk, when several members of the audience used Semacodes to tag the
Ghana-India Kofi Annan Centre of Excellence with its corresponding entry into
the Wikipedia.

During the presentation Mr Sohne said that "The time has come for African content to take its place in the global constellation. We need more African
content, and anybody can help add more content to the Wikipedia.  So tag
something today.  It's really easy to do and the software is free too!"

If it can be done in Ghana, then it can easily be done elsewhere in Africa and
even in Asia, Europe and North America too.  It is rare to find African
created technology being used today in Western cyberspace so this event is indeed a laudable step forward for African technology as well as an indication
of the benefits of collaborative development based on liberal software
licensing such as open source software that can arise from further North/South
private sector partnerships.

[An online copy of Mr. Sohne's presentation is available in PDF format at
http://sohne.net/files/Semapedia.pdf]


REFERENCES

[0] CoreNett - http://www.corenett.com
[1] semacode @ wikipedia - http://en.wikipedia.org/wiki/Semacode
[2] Semacode Organization - http://semacode.org
[3] Semacode Corporation - http://semacode.com
[4] Semacode Over The Air - http://semacode.org/ota/
[5] Semapedia, the Physical Wikipedia - http://semapedia.org
[6] sohne.net: in search of insight - http://sohne.net
[7] semafox - http://sohne.net/semafox/
[8] semacoder - http://sohne.net/semacoder/
[9] Ghana-India Kofi Annan Centre for Excellence - http://www.aiti- kace.com.gh
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