On Monday 14 September 2009 07:06:48 pm Reinier Battenberg 
wrote:

> what is the difference between lowering prices and
> doubling speed?

This is a common tactic in the world of data transport and 
IP Transit.

Service providers, generally, don't want to disrupt their 
revenue. Moreover, for networks operating at scale, the cost 
of increasing customer's bandwidth is nominal when pitched 
against reducing their fees instead.

It is even more common in data transport, i.e., leased 
lines, IPLC's, e.t.c., because revenues in this segment 
still enjoy relatively high margins (fewer players, e.t.c.). 
So service providers can afford to add capacity to their 
customer's links, after all, idle capacity doesn't get you 
much, since your cost is still the same.

Cheers,

Mark.

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