Hi all,
I actually don't think Jobs was as market driven in the classic sense -- I
think he had a much more idiosyncratic commitment to his own vision,
believing that the rest of the world would find it interesting if he did
too.  I think he was about quality interfacing with the product, and that
the kinds of products he created were meant to be, and are, paradigm
changers -- Del computer, I think is a classic market driven model...
Maximize market share by competitive pricing and driving down costs
relentlessly.  Gateway too was like that.  Apple is not that way in my
opinion... Macs and OS are still, what, at best 10% of the market, compared
to PCs and Microsoft platforms.  Nevertheless, Jobs, through Apple, changed
everything around this.  

This is why I think the Voice Over is much less a market decision than a
product of the overall Jobs vision.  His adoptive father taught him to make
the fence look nice, even on the side that no one would see.  That's not
market economics, that aesthetics, and a different approach entirely to the
classic model.  

Just my thoughts... Who knows?

It will be interesting to finally get the full story about Apple and
accessibility.  Let's remember that Apple promised much, and delivered
little, until suddenly it delivered everything.  

Brian M


-----Original Message-----
From: macvisionaries@googlegroups.com
[mailto:macvisionaries@googlegroups.com] On Behalf Of Karen Lewellen
Sent: Sunday, October 30, 2011 8:03 PM
To: macvisionaries@googlegroups.com
Subject: Re: steve Jobs in 1994.

Hi,
Just a couple of comments, I have not read the bio yet.  Still the book is
not a history of apple computers.  Instead its a bio from a father to his
children so they understand him and why he made the time choices he did.
As for Jobs involvement inaccessibility, bare in mind that there have been
exactly two and only two screen readers for the mac, outspoken and
voiceover.  for years outspoken did the job, and Jobs was intense about the
proprietary nature of Apple.  That is why they were so expensive, and that
was /is why they are built largely like tanks.  Nothing went into a mac that
he did not want there, end of story.  No matter his motives, he saw a market
and built for that market.  the market has been here for years, but no one
saw it that way.
just my two cents,
Karen

On Sun, 30 Oct 2011, Ben Mustill-Rose wrote:

> Hi,
>
> Thats true, but he would have done the exact same for any other 
> feature of iOs - that won't have been exclusive to accessibility. I'm 
> not saying that he didn't care about it all, but people talking about 
> him as if he was some sort of missionary is a bit over the top imo; he 
> won't have made voiceover out of the good of his heart, he will have 
> done it because there was a market that the iPhone hadn't entered.
> I do agree that they've done an amazing job with vo and I find it 
> quite ironic that arguably the best phone for a blind person to 
> purchase is one with a touch screen.
>
> On 30/10/2011, Joanne Chua <shuang.an...@gmail.com> wrote:
>> Hi,
>>
>> Another arguement i have from some other sources are that, 
>> considering how "hand on" person he is, won't be surprise if he has a 
>> major impack on their accessibility.
>>
>> Regardless, does it matter? After all, come to the products, and the 
>> products are useful, accessible, and become an essential in our life.
>>
>> Considering how much Apple take on their Grapic approach, and how 
>> much it can be also accessible, that prove something isn't it? After 
>> all, who would have thought, graphics and accessibility can go 
>> together hand in hand. 5 years ago, if you are blind, and tell 
>> someone that you want a totally touch phone  they think you insane too.
>>
>> I wonder what sort of biography will people like founders of Freedom 
>> Scientific, Humanware, GWMicro, and so on gotta write? "Provide less 
>> than satisfy accessible product, and sucking every bit of your money 
>> out of your bank"?
>>
>> On 30/10/2011, Ben Mustill-Rose <bmustillr...@gmail.com> wrote:
>>> Hi,
>>>
>>> There wasn't any mention of accessibility in the biography at all, 
>>> but then again, hardly any of the individual features of osx or iOs 
>>> were mentioned iether.
>>> The opinion that I have is that whilst he probably had little to no 
>>> involvement in accessibility, its because of him that it works so 
>>> well
>>> - he probably saw a few bits here and there and gave them his 
>>> blessing or dismissed them.
>>>
>>> On 30/10/2011, Ricardo Walker <rwalker...@gmail.com> wrote:
>>>> Hi,
>>>>
>>>> I didn't read the book yet but, How much did Jobs really have to do 
>>>> with making Apple products accessible?  I mean, was he like 
>>>> overseeing the maturation process of voiceover like IOS or OSX?
>>>>
>>>> Ricardo Walker
>>>> rwalker...@gmail.com
>>>> Twitter & Skype: rwalker296
>>>> www.mobileaccess.org
>>>>
>>>> On Oct 29, 2011, at 5:25 PM, Anne Robertson wrote:
>>>>
>>>>> I've just read the biography, too. I'm amazed he lived as long as 
>>>>> he did.
>>>>>
>>>>> I also think the author was a bit harsh, pointing out that Steve 
>>>>> Jobs wasn't into philanthropy - for me, he went one better, he 
>>>>> aimed to make Apple products accessible to everyone. That attitude 
>>>>> is much less patronising!
>>>>>
>>>>> Cheers,
>>>>>
>>>>> Anne
>>>>>
>>>>>
>>>>> On 29 Oct 2011, at 22:32, Ben Mustill-Rose wrote:
>>>>>
>>>>>> I've finished his biography; it wasn't light reading but it was 
>>>>>> very interesting and I'm glad I read it.
>>>>>>
>>>>>> On 29/10/2011, Nektarios Mallas <nmal...@gmail.com> wrote:
>>>>>>> That was great reading! Thanks for posting.
>>>>>>>
>>>>>>> Nektarios.
>>>>>>>
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