I think we should go with what we have.

However, I think Claus has some good points.

I don't necessarily agree that more information/text is better. I think
people are more likely to read what you have, if you have less.

However, I liked the title calling out more to the audience and less about
us. I'd probably change it a bit:

Why You Should Become a GNOME Foundation Associate

Find out how companies such as Google, HP, IBM, Intel, Motorola, Nokia,
Novell, RedHat, and Sun work with the GNOME community to develop world class
[systems] for a fraction of the cost

Or instead of cost we could highlight speed or customization or any of the
open source benefits.

I also like the idea of adding the number to the list: 6 reasons to become a
GNOME Foundation Sponsor. Numbers have proved to help popular blog post
titles!

Stormy

On Mon, Mar 2, 2009 at 10:48 AM, Claus Schwarm <clschw...@googlemail.com>wrote:

> Hi,
>
> On Mon, Mar 2, 2009 at 12:03 PM, Andreas Nilsson <nisses.m...@home.se>wrote:
>
>
>> Oh, I just finished the layout on Friday, just need to figure out the best
>> tint of green left basically. Should have let you know earlier.
>> http://dl.getdropbox.com/u/184285/foundation-folder.pdf
>>
>
> Andreas, this is absolutely no problem. It was fun, anyway -- whether we
> use it or not.
>
>
> I'm not sure I'm a fan of the two column layout in your version. Feels like
>> a lot of text, and if you give the folder to someone on a conference, you
>> can't really expect them to read through the whole thing (or anything at
>> all, if it seems to heavy).
>
>
>
> Yes, you're in line with nearly all designers I've ever worked with. :)
>
> But when you're trying to sell something, information matters. There's just
> one exception: This is when the main benefit of your product is basically
> just emotion (feeling attractive, feeling free, etc.).
>
> Thus I used two columns: It simply allows more text.
>
>
> What texts did you change exactly?
>> I like the "4 reasons why you should you should join...", but maybe the
>> GNOME text is a bit big and too detailed.
>> I'll let other weight in on what texts they like better.
>
>
> I tried to reuse as much as possible. It's also not finished, just meant as
> a concept.
>
>
> My idea for the folded A4 format was that it would be possible to print it
>> out with a regular printer for anyone who wanted. I've kept it to 2 color
>> print in order to save money when printing it at the printer (even though we
>> might end up doing a small amount of them printed digitally, so maybe it
>> won't matter)
>
>
> Yes, I thought so. Nothing wrong with it. I just made the suggestion to
> discuss a different option.
>
>
> Best regards,
> Claus
>
>
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>
>
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