I would be nervous about us creating our own store. In addition to all the web stuff (which is probably easy for us), we'd also need to preorder goods, store them some where and fulfill orders. Rosanna sends out Friends of GNOME gifts now and it is a lot of work.
Zazzle, Cafepress, and Threadless are all in this business. Zazzle will give us http://zazzle.com/gnome and let us brand it how we want. And then they will handle all the printing, orders, payment and shipping. The Mozilla Foundation uses Zazzle to give you an idea of how things can be set up. Stormy On Tue, May 5, 2009 at 9:25 PM, Paul Cutler <pcut...@foresightlinux.org>wrote: > Alex, thanks for your comments. Copying the marketing list as well. > > Paul > > On Tue, May 5, 2009 at 10:22 PM, Alex Launi <alex.la...@gmail.com> wrote: > >> On Tue, May 5, 2009 at 10:38 PM, Paul Cutler >> <pcut...@foresightlinux.org>wrote: >> >>> I'll be the first to admit I don't have all the information on the >>> current setup, including adding products and the revenue model. However, in >>> my experience at a former employer running e-commerce sites, having a punch >>> out site with a different URL decreases customer conversion to buy. >> >> >> I will definitely agree that as a consumer I am a bit put off by being >> redirected. An integrated store, where I know (or at least feel like I know) >> that all my funds are going right to the organisation I'm buying from >> increases the likelihood that I will buy. >> >> >>> One alternative that came up in #marketing in IRC last week was using >>> Zazzle, who manages the Mozilla store (http://store.mozilla.org/). >> >> >> What does this get us? Is it like running our store but someone else runs >> it for us? >> >> >>> I'd like to gauge if there is any interest in the community around this >>> idea? If so, we may want to create a small team that can help screen >>> artwork, choose what kinds of merchandise to sell in conjunction with a >>> fulfilment partner, and work with the web team to get a store implement. >> >> >> I think there's a market for it, and if it wouldn't end up being a major >> expense, and would actually help bring some more income to the foundation I >> give it a thumbs up. >> >> >> -- >> --Alex Launi >> > > > -- > marketing-list mailing list > marketing-list@gnome.org > http://mail.gnome.org/mailman/listinfo/marketing-list > >
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