So, as we ramp up our marketing earlier than anticipated (good!) the launch theme that we selected in November 2009 has been bothering me. Mostly, I think, because what was a common meme at the time ("made of fail", "made of awesome") isn't so common now. And so the play on the meme doesn't seem very clever any more.
Also, as I am reviewing the list of videos to produce, I am increasingly of the feeling that they need to inspire people by explaining the inspired design behind the new UI. What about "Made of Inspriation?" Thoughts? As it stands now, we haven't done anything with the official launch theme so changing it is a zero-cost proposition...
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